
SodaStream debuted new flavors of sparkling waters by chef Paul Liebrandt at an event at New York's Gramery Park Hotel in January. The brand showed off newly redesigned machines as well as the flavors in areas of the venue that had a color theme such as green, red, or orange. Papush produced the event.
Photo: Ken Goodman
Brands use eye-catching displays for product launches, as part of sponsor displays, and at other types of events to provide decor as well as give guests a perfect photo subject for posting to Instagram, Twittter, or other social sites. Here are some inventive, on-theme, and pretty ideas for how to show off products at events.