Consumer Engagement

Our ideas and marketing strategies engage consumers

July 24, 2013
The crowd enjoying a concert at McDonald’s Live
The crowd enjoying a concert at McDonald’s Live
People excited to be at one of Walmart’s great events
People excited to be at one of Walmart’s great events
Children playing at Target’s Make Summer Funner event
Children playing at Target’s Make Summer Funner event
The SAP Sapphire event
The SAP Sapphire event
Samsung’s Olympic Pavilion at the 2010 Winter Games
Samsung’s Olympic Pavilion at the 2010 Winter Games
Oprah addressing the crowd at Ion Television O magazine
Oprah addressing the crowd at Ion Television O magazine
The Canadian Pavilion
The Canadian Pavilion
Performers at Samsung’s Olympic activation
Performers at Samsung’s Olympic activation
Consumers enjoying Samsung’s Olympic Pavilion
Consumers enjoying Samsung’s Olympic Pavilion
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The pop-up brought the magazine to life through live hair demonstrations by local stylists, along with immersive moments designed to honor the legacy, creativity, and versatility of Black hair.
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During the experience, guests traveled from the red clay fields of Jalisco to the heart of a modern Mexican celebration.
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See Inside This High-Tech, Multisensory Experience from Don Julio
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The pop-up brought the magazine to life through live hair demonstrations by local stylists, along with immersive moments designed to honor the legacy, creativity, and versatility of Black hair.
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See Inside This High-Tech, Multisensory Experience from Don Julio
Part guided tasting, part interactive art experience, the latest activation from the spirits brand immersed guests into the culture of the popular tequila.
During the experience, guests traveled from the red clay fields of Jalisco to the heart of a modern Mexican celebration.
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This Event Turned Home Decor Into a Celebration of Latinas' Life Moments
Walmart and Apartment Therapy teamed up to celebrate the Becky G & Alejandra home collection—while also spotlighting the often-overlooked personal milestones of Latina creators.
The 'Mainstays Mujeres' event, which drew 32 Latina content creators, transformed a private residence in Venice, Calif. on May 30.
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Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
The annual music festival featured sponsorship firsts and lots of colorful experiences from brands like Kiehl's, 7-Eleven, and Coca-Cola.
It included an iconic cassette tape photo backdrop.
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Summer Lovin': See How These Brands Celebrated Romance
From prebiotic soda to laundry appliances, brands are cashing in on the feel-good vibes of coupledom.
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Brands Are Backing Out of This Year's Pride Events—But Some Are Stepping Up
Facing political pressure, some companies are cutting back on public and financial support for LGBTQIA+ events, while others remain strong.
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The streaming service tapped longtime agency partner Invisible North to transform a blank-canvas venue in New York into Mooney’s Bookstore—creepy cage and all.
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Get a Peek Inside These Star-Studded Beauty Events
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Inside Motorola’s Bold, Multisensory Razr Launch Event
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