Employer Branding

In anticipation of its 2013 launch in Canada, Target hosted a one-day pop-up shop for its Jason Wu collection in Toronto in February 2012. An enormous billboard—a bright red sign combining the bulls-eye logo and colors with that of the Canadian flag—made it hard to miss the retailer's first effort in Canada.

Games filled the family-friendly event during the New York City Wine & Food Festival.

Vice President Joe Biden and 10,000 volunteers assembled meal kits for the military the day before the 2013 inauguration.

A pop-up in London included the Target Go Tube that offered free goodies.

A 400-person party in New York capped off the final episode in Target’s shoppable film series.

Ford launched the “47 Challenges, 47 Days” part of the 2013 Fusion campaign with a splashy promotion in New York’s Times Square.