On April 25, the JW Marriott Marquis Miami played host to the Sylvester Gala, a benefit for the Sylvester Comprehensive Cancer Center’s research programs. The event had a "Brave" theme, and entertainers with Pop Art-inspired body paint had the word written on their chests.
South Korea-based Samsung offered nine showcases at different locations in Pyeongchang and Gangneung throughout the duration of the games. Located in transparent structures, the showcases featured a combination of technological, cultural, and immersive fan experiences. One of the showcase highlights was the Infinity Moment—a mirrored room that responded to and integrated artwork created by visitors with a Galaxy Note8 and S Pen.
Immersive virtual-reality experiences included the debut of Samsung’s “Mission to Space VR: A Moon for All Mankind.” Visitors could participate in a space mission that included a mission briefing, trying on real training suits and helmets, and the virtual experience in a moon rig where they could feel the effect of lunar gravity.
At American Eagle’s inaugural Governors Ball, fans could pick up a free canvas tote with a custom screenprint design provided by Tour Print.
The Phillip and Patricia Frost Museum of Science in Miami hosted nearly 900 guests at its fund-raiser, the Big Bang: Sonic Odyssey, in January. At the end of the evening, the dance floor lit up with a performance by DJ Irie and LED robots provided by Light Up The Night.
