
At Redmoon Theater's Spectacle Lunatique benefit in Chicago, a rosy-cheeked guitarist serenaded guests in line for the restroom.
Photo: Barry Brecheisen for BizBash

At Redmoon Theater's Spectacle Lunatique benefit in Chicago, a rosy-cheeked guitarist serenaded guests in line for the restroom.
Photo: Barry Brecheisen for BizBash

The premiere party for HBO's Grey Gardens in Los Angeles included retro entertainment like bingo games conducted by drag queens dressed as characters Big and Little Edie.
Photo: Gabor Ekecs

For a Summer Fridays promo, SoBe Lifewater recreated a drive-in setup within New York's Stephen Weiss Studio, including real cars to sit in and servers with popcorn and snacks.
Photo: Ray Tamara

Levi's Powersliding championship on the Santa Monica Pier included a DJ on wheels.
Photo: BizBash

At the South by Southwest music festival in Austin, Texas, Levi's and The Fader's pop-up concert and promotional venue included stations of silk-screen artists who created custom posters as guest souvenirs.
Photo: Benjamin Sklar for BizBash