The festival entrance included several portals where guests could scan their R.F.I.D. wristbands to gain entry. For those who linked their wristbands to their Facebook accounts, the system instantly posted a check-in letting their friends know they were at Bonnaroo.
Photo: Courtesy of Superfly Presents
"Checked in by Ford Escape" appeared with each of the Facebook check-ins, which organizers say totaled 200,000 over the four-day festival.
Photo: Courtesy of Superfly Presents
At four locations around Bonnaroo, concertgoers could swipe their wristbands to take a photo that would post to their Facebook accounts.
Photo: Erika Goldring
Organizers placed two check-in portals near each of the five stages. Guests who swiped their wristbands received a Spotify playlist of the act's setlist at the end of the day.
Photo: Erika Goldring
Twenty check-in portals were located around the festival grounds, including near stages, at the cinema and comedy tents, and at the silent disco.
Photo: Erika Goldring
