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Production & Strategy: Page 15
Experiential Marketing, Activations & Sponsorships
What You Might Have Missed During Summer 2024 in the Hamptons
Take a peek at the hottest events, pop-ups, and activations that took place in New York’s popular getaway spot this summer season.
Experiential Marketing, Activations & Sponsorships
Comic-Con 2024: 35+ Clever Ways Brands Engaged Pop Culture Fans in San Diego This Year
Here's how Hulu, FX, Adult Swim, Peacock, Paramount+, eBay, and other brands grabbed attention from the convention's 130,000-plus attendees.
Experiential Marketing, Activations & Sponsorships
Tales of the Cocktail 2024: See How These Spirits Brands Served Up a Good Time
Brands like Moët Hennessy, Diageo, and Pernod hosted a range of happy hours, dinners, parties, and tastings at the annual cocktail conference in New Orleans.
Opinion & Experts
Top Trending Stories on BizBash: July 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Experiential Marketing, Activations & Sponsorships
24 Cool Event Ideas You May Have Missed From Spotify, CIĚ‚ROC, Instacart, and More
Here’s a look at some steal-worthy ideas we spotted in July 2024.
Brands & Event Pros
Fresh Faces 2024: 10 Breakout Stars of the Event Industry to Keep an Eye On
See how these rising talents are set to transform the event landscape.
Most Popular
Brands & Event Pros
Industry Innovators 2025: Sephora
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
Innovators
Industry Innovators 2025: Netflix
Experiential Marketing, Activations & Sponsorships
50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More
Experiential Marketing, Activations & Sponsorships
Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
Strategy
Does Your Event Need a Custom Scent?
The right aroma can enhance your event’s atmosphere and leave a lasting impression—
without
overpowering your attendees.
Experiential Marketing, Activations & Sponsorships
How 'Bachelorette' Star Jenn Tran Hosted a Dream Sleepover for a Group of Key Influencers
To promote the new season of
The Bachelorette
and celebrate the franchise's first Asian American lead, ABC hosted an overnight gathering full of clever details and meaningful moments.
Experiential Marketing, Activations & Sponsorships
Step Inside This Colorful Pop-Up From Primal Kitchen and Pinterest
The two brands have teamed up this summer to showcase the condiment brand's products and food trends.
Experiential Marketing, Activations & Sponsorships
How Pinterest and Urban Outfitters Worked with Gen Z on This Back-to-School Activation
The two brands teamed up to create 10 themed spaces that provided dorm room decor inspiration.
Experiential Marketing, Activations & Sponsorships
See How the Essence Festival Celebrated Its 30th Birthday
The annual event featured daytime programming and evening concerts along with brand activations and experiences that included nods to the past three decades.
Experiential Marketing, Activations & Sponsorships
Fenty Beauty Has Returned to Roblox—Here’s Why That’s a Smart Marketing Move
The brand recently relaunched its experience on the gaming platform in conjunction with a new limited-edition product.
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