BIZBASH CALL SHEET — #133 — Monday, 10.31.11
Compiled today by Chad Kaydo and Jana Schiowitz in New York
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* INCOMING *
1. MARATHON MARKETERS: The ING N.Y.C. Marathon continues to draw big-name sponsors. Race director Mary Wittenberg talks to the Big Lead about partnership renewals and new deals: "No question that partners target the Marathon and see it as a great launching pad for campaigns, products and services. We are some combination of the Super Bowl and the Olympics here in New York. But with the worldwide platform, what is so interesting is that, like those major properties, not only do we have official partners using the Marathon to launch campaigns and products, but the whole industry is here. Motorola, for example, is launching Moto ACTV [an MP3 player that connects with smartphones to become a fitness tool and music player]. Asics has a new campaign. This is the place to be and a place to attract attention."
http://bit.ly/vdpbYi
2. VILLAGE HALLOWEEN PARADE: More than two million people are expected to flock downtown in New York tonight. D.N.A. Info has an interactive map with highlights, including a "Thriller" dance performance, a float with DJ Pauly D from the "Jersey Shore," and a group called Occupy Halloween's protesting march.
http://bit.ly/tJc1AR
3. BREEDERS CUP ESTIMATES: The championships returned to Churchill Downs in Louisville Friday. The two-day event is estimated to have brought $53.3 million in revenue to the area. Courier-Journal:
http://bit.ly/vXKHQD
4. TRAVELERS WANT RESPECT: Business travelers are fed up with intrusive security procedures, dirty commercial planes, and rude hotel staff, according to a survey of more than 3,000 business executives by Vitesse Worldwide. L.A. Times:
http://lat.ms/uVuWT3
5. BLOATED WEDDINGS?: On the Huffington Post, a plea to cut down on the costly wedding-related events surrounding the big day:
http://huff.to/trp1MB
* INTERNAL NEWS *
Did you attend the BizBash New York Expo and Awards after-party at SIR Stage 37? A photo gallery recap:
http://bit.ly/sLsWJQ
* LOCAL NEWS *
BOSTON: The Room to Grow Fall gala, with catering from the Catered Affair, will take place at the Boston Public Library November 5.
http://bit.ly/odOvN8
CHICAGO: Libertad, a new restaurant in Skokie, serves Latin fusion small plates and can host private events for 50.
http://bit.ly/pL26se
LAS VEGAS: Global Experience Specialists announced six new addition to its exhibits and events team: Mike Jeewek, Misty Faircloth, Johnny Frank, Chuck Holmes, and Sharon Mills are responsible for exhibit sales, and Erik Ross is part of the company's healthcare sales team.
Las Vegas Sun: "Wedding chapels on and off The Strip are gearing up to break all-time records with marriage ceremonies booked for next month on 11-11-11. As a result, nightlife party planners are busy preparing to be part of the nuptials."
http://bit.ly/vE4b4N
Las Vegas Sands Corporation reported record financial results for the quarter ended September 30. Net revenue for the third quarter of 2011 was $2.41 billion, an increase of 26.2 percent compared to $1.91 billion in the third quarter of 2010. Market Watch:
http://bit.ly/t5uXYK
LOS ANGELES: LAist.com asked five questions of Laurie Kaufman, the organizer behind the weekend's Green Festival:
http://bit.ly/uBS4ZD
MIAMI/SOUTH FLORIDA: The Miami Science Museum debuts its Beastie Boys music laser show Friday. Songs include "Hey Ladies," "Brass Monkey," and "So Wat'cha Want."
NEW YORK: The WWD Apparel & Retail C.E.O. Summit is November 14-15 at the Plaza Hotel. Speakers include Barneys New York C.E.O. Mark Lee, Gilt Groupe Inc. chairman Susan Lyne, and Saks Fifth Avenue chief marketing officer and president of Saks Direct Denise Incandela.
http://bit.ly/odhGSi
The Dia Art Foundation gala, sponsored by Giorgio Armani, will feature catering by Creative Edge, a performance by Girl Walk // All Day, and printed materials by Triboro Design at Tribeca 360. DJ Sebastien Perrin will spin at the after-party hosted by W Magazine.
http://bit.ly/2Hcjjw
MetLife has named Beth Hirschhorn executive vice president, global brand, marketing and communications. Previously, Hirschhorn was senior vice president and chief marketing officer. Market Watch:
http://bit.ly/uxTf8f
ORLANDO: Sanford-Burnham Medical Research Institute hosts its second annual "Bring It! Game On" game show-style fund-raiser Thursday night at Hard Rock Live. Attendees work in teams to answer trivia questions and complete challenges on stage. Sponsors include Universal Orlando, Disney, Wells Fargo, and True Marketing.
http://bit.ly/aOBtjs
TORONTO: Kevin Beaulieu has been appointed the executive director of Pride Toronto. Beaulieu served as a Toronto City Council executive assistant since 2003. One of his goals will be to keep Pride profitable, a recent challenge for the 10-day festival.
http://bit.ly/w1p9US
WASHINGTON: The Smithsonian's National Zoological Park hosts "An Evening for Elephants," November 17 to help raise money for the zoo's herd of Asian elephants. A panel discussion will be followed by a reception with "pink elephant" cocktails, beers, and wine.
http://bit.ly/qQDk8C
Renaissance Hotels' RLife Live music series is November 5. DJ duo AM & Shawn Lee will perform at the Renaissance Arlington Capital View in the lounge, which will feature specialty cocktails and Blue Ribbon menu items.
http://bit.ly/eEDzeq
YOUR NEWS: What are you doing? Tell us: [email protected].
With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, Carla Warrilow in Toronto, and Matthew Mogavero, Jana Schiowitz, Anna Sekula, Courtney Thompson, and Katherine Zoeller in New York.
BizBash Call Sheet is the must-read daily digest of event industry news from BizBash.com.
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Subscribe: http://info.bizbash.com/callsheet.html
