1. FLAPPER CHIC AT 'GATSBY' PREMIERE PARTY: The after-party following the premiere of The Great Gatsby in New York had a decadent theme befitting its location at the Plaza hotel in New York. Women's Wear Daily: "The Moët & Chandon Champagne was flowing like water, chandeliers were draped in feather boas, flappers danced on the bar, and everyone enjoyed a decadent spread of food in the gilded Grand Ballroom." http://wwd.us/16y73Vi
2. CONCERT TICKETS INITIATIVE PROMOTES SOCIAL ACTIVISM: Seven festivals and 60 musicians have agreed to donate two tickets to each of their concerts to the Global Citizen Tickets Initiative. The program encourages social activism with the incentive of free concert tickets that are earned through a points system. Some of the participating festivals and artists include Coachella, Bonnaroo, Neil Young, Beyoncé, and Bruno Mars. YouTube: http://bit.ly/182ypiW
3. LOWE'S DEBUTS VINE CAMPAIGN: What can you learn about home improvement in six seconds? Lowe's is using the new social media app Vine in a new campaign, offering videos on topics such as how to remove a stripped screw and how to organize sheets. Ad Age: "I wouldn't say it's great for every marketer," said Wil Boudreau, executive creative director at BBDO, New York, Lowe's agency. "A lot of marketers are trying to jump into it but are doing a one-off thing that doesn't have a brand message attached to it." http://bit.ly/Zqlvrh
* LOCAL NEWS *
BOSTON: The opening party for Tweed, a new barbershop in the South End, is May 9. The event will offer bites from Union Bar & Grill, Coppa, and Boma Restaurant & Bar along with drinks from Bully Boy Distillers, Cape Ann Brewery, and Deep Sea Wine.
CHICAGO: The Chicago French Market announced a new group of vendors and entertainment such as Sam's Gourmet Lasagna and Pasta and Stephanie Izard's Little Goat Bread, as well as the the West Loop Craft Beer Fest. The market, which is located in MetraMarket, is open year-round six days a week. http:/www.frenchmarketchicago.com/
LAS VEGAS: San Diego Gay & Lesbian News: "The Gay and Lesbian Community Center of Southern Nevada and the Cosmopolitan of Las Vegas are holding an event consisting of 36 L.G.B.T.Q. and straight ally couples having a ceremony every five minutes for three hours at the [Cosmopolitan Las Vegas] resort’s Pop-Up Wedding Chapel." http://bit.ly/Zq7M3Q
Philly.com: "South Point Hotel and Casino announced Tuesday that it has struck a 12-year deal with the United States Bowling Congress to host several annual events in a new $30 million bowling center." http://bit.ly/13Q0mdf
LOS ANGELES: The sixth annual Television Academy Honors event is May 9 at the Beverly Hills Hotel.
Donate Per View will be live-streaming the 1736 Family Crisis Center's 40th Gala Celebration tonight from the Bel-Air Bay Club. The service, from Absolute Live Productions founder Dave Rosen, is similar to a pay-per-view TV program, only the money goes toward the cause.
Film Independent has announced the lineup for the Los Angeles Film Festival. L.A. Times: http://lat.ms/17zZmfB
Local event listings from Masterplanner: http://www.masterplanneronline.com/losangeles
MIAMI/SOUTH FLORIDA: Area 31 in Brickell will debut its newly renovated outdoor space and revamped food and drink menu tonight. It also will close its interior space through mid-July to complete renovations including new flooring, lighting, seating, and artwork. Eater: http://bit.ly/10vhv7M
NEW YORK: The Big Apple Circus will perform "Legendarium" May 22 in Cunninghan Park in Fresh Meadows, Queens. The performance will benefit Outreach, a nonprofit provider of drug and alcohol abuse treatment. A raffle will include items such as JetBlue plane tickets, dinner at Cipriani, and a Kindle Paperwhite e-reader.
Local event listings from Masterplanner: http://www.masterplanneronline.com/newyork
ORLANDO: Mandy's Pastry Shoppe is a new bakery set to open Monday downtown. The menu will include baked goods and traditional English-style meat pies for lunch.
Universal Orlando will open its newest attraction, Transformers: The Ride—3D, on June 20. The park has also launched a "Join the Resistance" Facebook experience to prepare fans for the ride.
The Alfond Inn will open in August in Winter Park. The 112-room hotel, owned by Rollins College, will have 10,000 square feet of indoor meeting space and a 10,000-square-foot garden for outdoor events.
TORONTO: EventMobi has acquired Understoodit, a mobile web app that allows for live polling of a group. http://bit.ly/132ZySx
The National Ballet of Canada's gala will take place on June 12. The evening will include a performance of Carmen and a Spanish-inspired cocktail reception and dinner.
WASHINGTON: Donovan House hotel is renovating its 2,455-square-foot rooftop deck and tapped GrizForm Design Architects for the job. It's slated to open before Memorial Day.
YOUR NEWS: What are you doing? Tell us: [email protected].
JOB BOARD: Post a job or find a job:http://jobs.bizbash.com
With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Jenna Berris, Beth Kormanik, Lauren Matthews, and Anna Sekula in New York.
BizBash Daily is the must-read digest of event industry news from BizBash.com.
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