Kelly LoExperiential Marketing, Activations & SponsorshipsHoliday Pop-Up Roundup: 13 Activations, Marketing Stunts, and MoreHere's a look at how brands such as Ted Baker and Samsung are drawing attention this season.December 18, 2013Experiential Marketing, Activations & SponsorshipsSamsung Creates Pop-Up Studios for Holiday ShoppersThe Korean electronics company created pop-up showrooms for its latest mobile gadgets to engage consumers during the shopping season.December 10, 2013Venues & Destinations10 New San Diego Venues for Winter Meetings and EventsNovember 14, 2013Venues & Destinations10 New Atlanta Venues for Winter Meetings and EventsNovember 13, 2013Venues & Destinations10 New Phoenix/Scottsdale Venues for Winter Meetings and EventsNovember 11, 2013Experiential Marketing, Activations & SponsorshipsNational Geographic Brings News of Kennedy's Death to the StreetsTo promote the premiere of its latest movie, the TV channel placed 1960s-style newsstands and costumed staffers in busy Manhattan locations.November 8, 2013Event Production & FabricationBenefit Puts 9/11 Artifacts on StageThe gala for the National September 11 Memorial & Museum previewed items that will be exhibited at the soon-to-open museum by incorporating them into the stage design.November 6, 2013Canada10 New Toronto Venues for Winter Meetings and EventsNovember 4, 2013New YorkHow to Build a Pool—and Raise Money—in the Middle of ManhattanTo raise funds for Hurricane Sandy relief efforts, athlete Diana Nyad swam for 48 hours in a 40-yard pool set up in one of Manhattan's busiest intersections.October 23, 2013Previous PagePage 2 of 2Top StoriesExperiential Marketing, Activations & SponsorshipsCannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of CreativityLinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.SportsFanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second YearChicago9 New Venues in Chicago for Summer 2025 Meetings and EventsIndustry InsidersThe Future of Meetings Is in CincyExperiential Marketing, Activations & SponsorshipsBlock Party: See How Minecraft Was Transformed Into an IRL Video Game
