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  1. BizBash Lists

Bar210 and Plush: Adjacent Spaces at the Beverly Hilton Beckon Nightlife Crowd

Alesandra Dubin
February 22, 2010

The high-style Bar210 and Plush have just opened in the Beverly Hilton. The adjacent spaces are a lounge serving small plates and cocktails, and a nightclub, respectively. Tom Ford's contemporary design concept employs shades of purple and black, as well as textures like velvet, chains, and crocodile.

Bar210 serves global cuisine from executive chef Marcel Vigneron, with a seasonal small-plates menu that includes tiger prawn ravioli, pork belly sliders, and mushroom tart. There is an extensive wine and microbrew list.

Plush offers bottle service, and DJs spinning on a high-end custom sound system. A large patio leads out from the dance floor.

Together, the spaces offer 7,000 square feet for groups as large as 400. There are multiple full-service bars, plasma-screen TVs, projectors and audiovisual equipment, V.I.P. booths, tiered seating, an outdoor lounge area with a fire pit, and adjacent outdoor space that can increase the total capacity to 2,000.

Nightlife group DNA operates the new venues.

Bar210
Bar210
Photo: Courtesy of the Beverly Hilton
At Bar210, enlarged photos of gold leaves create a backdrop for purple tufted lounge furniture and offset a hand-hung gold beaded chandelier.
At Bar210, enlarged photos of gold leaves create a backdrop for purple tufted lounge furniture and offset a hand-hung gold beaded chandelier.
Photo: Courtesy of the Beverly Hilton
Plush has a dance floor and exterior fire pit.
Plush has a dance floor and exterior fire pit.
Photo: Courtesy of the Beverly Hilton
Plush has communal tiered seating and an antique gold metal mesh curtain.
Plush has communal tiered seating and an antique gold metal mesh curtain.
Photo: Courtesy of the Beverly Hilton
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