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  1. Catering & Design
  2. Event Design & Decor

TIFF Parties: Hosts Spotlight Snapshots of Iconic Hollywood Stars, Nerds

Susan O'Neill
September 21, 2010

Magazines, charitable organizations, and video-game development companies were among those hosting celebrity-studded parties during the 35th Toronto International Film Festival, which came to a close Sunday with an award reception at the Intercontinental Toronto Centre Hotel. Here's a look back at a few of the events on this year's circuit.

Amfar and Dignitas International
Amfar, the Foundation for AIDS Research, partnered with Dignitas International to host the second annual Cinema Against AIDS Toronto fund-raiser at the Carlu on September 12. The event, which featured performances by Ace of Base and the Thompson Egbo-Egbo Trio, attracted attendees like actors and co-chairs Martin Sheen and Emilio Estevez, Amfar ambassador and fashion designer Kenneth Cole, and Nobel Peace Prize winner and Dignitas co-founder Dr. James Orbinski.

Jeffry Roick of McNabb Roick Events dressed the Carlu in red and black for the gala. "This year we came up with an invitation that was red and gold, and that's where the decor came from. We felt it should be very geared toward film because of TIFF," said Mary Ann Buffam, director of development for Dignitas. A one-of-a-kind portrait of Marilyn Monroe, adorned with more than 18,500 Swarovski crystals, sat at the top of the grand foyer, which Roick fitted with a red carpet for the evening. The event drew more than 500 guests this year (up from 380 in 2009). An additional 200 guests attended the after-party, held in the Carlu's Round Room.

Hello! Canada
After two years at the Birks store on Bloor Street, Hello! Canada moved the magazine's annual TIFF cocktail party, dubbed "Hello! Hollywood—Public Faces, Private Lives," to the Royal Conservatory of Music's Telus Centre for Performance and Learning. The theme coincided with a retrospective look at Hollywood's biggest stars, which is appearing in three consecutive issues this month. Marie Cazaux, Hello! Canada's promotions manager, used red lighting and red cocktail tables throughout the space—a nod to the publication's logo—and projected images of stars like Marilyn Monroe and Sean Connery onto the walls. "The venue is so big. I felt the projection was the best way [to dress the space]. It also fits with the theme," she said.

In Style and the Hollywood Foreign Press Association
For the 11th annual In Style and Hollywood Foreign Press Association TIFF party, organizers used Douglas fir trees and manzanita branches to dress the Courtyard Café at the Windsor Arms Hotel. An oversize bronze bowl filled with rust and burnt-orange dahlias and gold mokara orchids anchored the centre of the room. Guests dined on passed hors d'oeuvres like Dungeness crab and Kobe sliders. Food stations included a carving station of prime rib and short ribs, along with sweet and savory risotto and a selection of pasta offerings. In Style's ever-popular candy bar made a return appearance with nearly 100 pounds of sweet treats. DJ Pesce spun tunes throughout the night, and stylists from Sephora offered makeup touch-ups.

Ubisoft
One year after announcing plans to create a new video-game development studio in Toronto, video-game publisher and developer Ubisoft revealed the company's new Toronto home with a Revenge of the Nerds-themed launch event during the festival's opening weekend. Ubisoft Toronto managing director Jade Raymond and her team welcomed guests to Ubisoft’s 20,000-square-foot studio for a party with music by guest DJ Peaches Geldof, daughter of rock 'n' roll legend Bob Geldof. "Celebrating our grand opening during one of Toronto’s biggest celebrations is an honour for our company and a tribute to the creative force of the city," Raymond said.

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Photo: George Pimentel for BizBash
The Carlu played host to the second annual Cinema Against AIDS Toronto event, held in support of Amfar and Dignitas International. The event drew a sold-out crowd, with more than 500 guests attending, up from 380 in 2009.
The Carlu played host to the second annual Cinema Against AIDS Toronto event, held in support of Amfar and Dignitas International. The event drew a sold-out crowd, with more than 500 guests attending, up from 380 in 2009.
Photo: George Pimentel for BizBash
Jeffry Roick of McNabb Roick Events dressed the Carlu's grand foyer in red and black for the Amfar benefit. Roick installed a red carpet and used sheer red curtains to divide the space into intimate lounge areas for the cocktail reception.
Jeffry Roick of McNabb Roick Events dressed the Carlu's grand foyer in red and black for the Amfar benefit. Roick installed a red carpet and used sheer red curtains to divide the space into intimate lounge areas for the cocktail reception.
Photo: George Pimentel for BizBash
Ace of Base and the Thompson Egbo-Egbo Trio performed at the Cinema Against AIDS Toronto event. The gala, co-chaired by Martin Sheen and Emilio Estevez, raised more than $1 million for Amfar and Dignitas International.
Ace of Base and the Thompson Egbo-Egbo Trio performed at the Cinema Against AIDS Toronto event. The gala, co-chaired by Martin Sheen and Emilio Estevez, raised more than $1 million for Amfar and Dignitas International.
Photo: George Pimentel for BizBash
Hello! Canada moved its annual TIFF party, held at the Birks store on Bloor Street for the past two years, to the Royal Conservatory of Music. The event adopted a 'Hello! Hollywood' theme this year, with red and black decor—a nod to the magazine's branding.
Hello! Canada moved its annual TIFF party, held at the Birks store on Bloor Street for the past two years, to the Royal Conservatory of Music. The event adopted a "Hello! Hollywood" theme this year, with red and black decor—a nod to the magazine's branding.
Photo: BizBash
Marie Cazaux, promotions manager at Hello! Canada, had images of iconic Hollywood stars projected onto the walls of the atrium at the Royal Conservatory of Music.
Marie Cazaux, promotions manager at Hello! Canada, had images of iconic Hollywood stars projected onto the walls of the atrium at the Royal Conservatory of Music.
Photo: BizBash
A collage of images of Hollywood stars like Audrey Hepburn, Julia Roberts, and Shirley MacLaine topped cocktail tables throughout the Royal Conservatory for Hello! Canada's TIFF party.
A collage of images of Hollywood stars like Audrey Hepburn, Julia Roberts, and Shirley MacLaine topped cocktail tables throughout the Royal Conservatory for Hello! Canada's TIFF party.
Photo: BizBash
In Style and the Hollywood Foreign Press Association hosted their 11th annual TIFF party at the Windsor Arms Hotel on September 14.
In Style and the Hollywood Foreign Press Association hosted their 11th annual TIFF party at the Windsor Arms Hotel on September 14.
Photo: George Pimentel for BizBash
An oversize bronze bowl filled with rust and burnt-orange dahlias and gold mokara orchids anchored the centre of the Courtyard Café for the In Style party.
An oversize bronze bowl filled with rust and burnt-orange dahlias and gold mokara orchids anchored the centre of the Courtyard Café for the In Style party.
Photo: George Pimentel for BizBash
DJ Vaneska donned a pair of black-rimmed glasses for a Revenge of the Nerds-themed party to mark the opening of Ubisoft's new video-game development studio in Toronto.
DJ Vaneska donned a pair of black-rimmed glasses for a Revenge of the Nerds-themed party to mark the opening of Ubisoft's new video-game development studio in Toronto.
Photo: Jess Baumung/Ubisoft
Guests at the Ubisoft party, held September 12, played Battle Tag (a laser tag game) at the event.
Guests at the Ubisoft party, held September 12, played Battle Tag (a laser tag game) at the event.
Photo: Jess Baumung/Ubisoft
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