Innovations

April 26, 2012
Tiffany & Company's Fashion's Night Out
Tiffany & Company's Fashion's Night Out
Tiffany & Company used cookies with a QR code in the frosting to invite guests to its Fashion’s Night Out activities. The company made 3,000 cookies that linked to the detailed invitation online.
Image: Courtesy of Tiffany
Surrounded by camellia trees, the promenade area was redone as a garden space, reminiscent of Jean Cocteau's classic La Belle et la Bête. The room highlighted Chanel's fine jewelry collection alongside flowers that shone with diamonds.
Surrounded by camellia trees, the promenade area was redone as a garden space, reminiscent of Jean Cocteau's classic La Belle et la Bête. The room highlighted Chanel's fine jewelry collection alongside flowers that shone with diamonds.
Photo: Billy Farrell/BFAnyc.com
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