S3

Designed as a series of vignettes, the event offered a collage of products from the collection. The first section was a tunnel of clothing, reminiscent of displays found at bazaars, which saw apparel from Miami-based luxury boutique the Webster attached to an anchoring truss structure masked in black fabric.

Entry to the pavilion requires guests to traverse a foyer covered in strands of lights.

The design concept touched all areas of Skylight SoHo's 15,000-square-foot interior, including the hallway, which Target remodeled into a Parisian-style boulevard with lampposts, painted illustrations of buildings, and trees surrounded by benches.

The cocktail napkins for the 2002 opening of Prada’s store in SoHo in New York were useful in two ways, with an itinerary and maps showing the locations for the night’s multiple parties.