
Designer Adrian Wu filled the Studio at World MasterCard Fashion Week with playful balloon trees. Models walked the runway—a path of green Astroturf—wearing theatrical dresses and masks from the movie V for Vendetta.
Photo: George Pimentel

More playful components included bites presented on platters that hung from large white balloons marked with the AOL logo.
Photo: Phillip Angert

Artist Justin Broadbent created a glowing basketball court in the Weston Family Learning Centre. It was designed to feel like a high school basketball game, with cheerleaders and coaches lining the court.
Photo: Emma McIntyre for BizBash

Beneath the floating decor, Chair-Man Mills provided Bormioli glasses and colourful blue napkins that brightened the tables. As a small gift, wine stoppers topped with a glass globe awaited guests at their place settings.
Photo: BizBash

A second, all-white lounge area had a ceiling of balloons, glowing bars, and more plush seating. The room also had a street-style hot dog cart, an ice cream bar, and a stage that housed the late-night entertainment.
Photo: Ryan Sjostrom
Fox Upfront After-Party

The large balloons marked with the names of Fox shows also led the way to the upfront's after-party at the Trump Wollman Skating Rink in Central Park.
Photo: Nadia Chaudhury/BizBash

The indoor pool area, located on the second floor of the venue, was decorated with large clear and silver balloons. A bar topped with a silver sequin table cloth stood at the far end of the room.
Photo: Sean T. Smith