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Kapı Girişleri ve Tüneller

December 17, 2012
In June, Samsung hit New York to launch its Galaxy SIII smartphone, hosting a late-night party to show off the device's features. The entrance to the event was a tunnel filled with voice recordings of frustrated smartphone users, designed to contrast with the setting inside.
In June, Samsung hit New York to launch its Galaxy SIII smartphone, hosting a late-night party to show off the device's features. The entrance to the event was a tunnel filled with voice recordings of frustrated smartphone users, designed to contrast with the setting inside.
Photo: Line 8 Photography
The Paintbrush ball in Chicago celebrated Marwen's silver anniversary with ubiquitous pops of the metallic hue. Guests entered the dinner tent through a tunnel of silver balloons.
The Paintbrush ball in Chicago celebrated Marwen's silver anniversary with ubiquitous pops of the metallic hue. Guests entered the dinner tent through a tunnel of silver balloons.
Photo: Joseph R. Palmer
As guests entered New York's Metropolitan Museum through the Great Hall for the Costume Institute gala, they met a 24-foot-tall cynlinder covered in 40,000 roses from Colombia and Ecuador with a lip pattern inspired by Schiaparelli and Prada designs. A team of 150 staffers worked to prepare the floral decor.
As guests entered New York's Metropolitan Museum through the Great Hall for the Costume Institute gala, they met a 24-foot-tall cynlinder covered in 40,000 roses from Colombia and Ecuador with a lip pattern inspired by Schiaparelli and Prada designs. A team of 150 staffers worked to prepare the floral decor.
Photo: BFAnyc.com
During Coachella, a huge crowd packed into an airport hangar in Thermal, California, for the Armani Exchange and T-Mobile's Neon Carnival. Guests entered the space through a dramatic up-lit corridor.
During Coachella, a huge crowd packed into an airport hangar in Thermal, California, for the Armani Exchange and T-Mobile's Neon Carnival. Guests entered the space through a dramatic up-lit corridor.
Photo: Seth Browarnik/WorldRedEye.com
Although Wednesday night also saw screenings at the AMC Empire and the AMC Loews Lincoln Square, the Clearview's Ziegfeld Cinema served as the site of the official premiere. Sony Pictures Entertainment and 15/40 Productions created the arrivals set up, using a black carpet with the movie's logo as the most striking visual.
Although Wednesday night also saw screenings at the AMC Empire and the AMC Loews Lincoln Square, the Clearview's Ziegfeld Cinema served as the site of the official premiere. Sony Pictures Entertainment and 15/40 Productions created the arrivals set up, using a black carpet with the movie's logo as the most striking visual.
Photo: Line 8 Photography
Similar to last year's event, organizers created a large topiary depicting the MoMA and Cartier logos to serve as the backdrop in the arrivals area.
Similar to last year's event, organizers created a large topiary depicting the MoMA and Cartier logos to serve as the backdrop in the arrivals area.
Photo: Nadia Chaudhury/BizBash
Guests arrived on a double-sided, logo-inset red carpet for the Amazing Spider-Man premiere.
Guests arrived on a double-sided, logo-inset red carpet for the Amazing Spider-Man premiere.
Photo: Line 8 Photography. All Rights Reserved.
At one entrance, attendees walked down a 51-foot glowing green tunnel, intended to symbolize the distance golfers gain when they use TaylorMade's new RocketBallz line of equipment.
At one entrance, attendees walked down a 51-foot glowing green tunnel, intended to symbolize the distance golfers gain when they use TaylorMade's new RocketBallz line of equipment.
Photo: Jeff Samaripa
Kevin Largent of Largent Studios designed and built a long silver tunnel for the sloped driveway that leads into the upstairs space at Drive In Studios.
Kevin Largent of Largent Studios designed and built a long silver tunnel for the sloped driveway that leads into the upstairs space at Drive In Studios.
At the Zing vodka launch, the press wall took the form of a hedge with 2,000 roses spelling out the brand's name.
At the Zing vodka launch, the press wall took the form of a hedge with 2,000 roses spelling out the brand's name.
Photo: Sean Twomey/2me Studios
At the reception desk facing the elevator, three 'judges' scored guests as they arrived.
At the reception desk facing the elevator, three "judges" scored guests as they arrived.
Photo: Victor Castro
After much research, the event's organizers chose to create a striking topiary at the entrance to the garden, incorporating MoMa's logo alongside sponsor Cartier's into a simple backdrop for the arrivals area.
After much research, the event's organizers chose to create a striking topiary at the entrance to the garden, incorporating MoMa's logo alongside sponsor Cartier's into a simple backdrop for the arrivals area.
Photo: Jika González for BizBash
Dubbed 'Paparazzi,' the installation at the entrance of Performa's opening-night benefit put a swarm of 45 fake photographers on a red carpet.
Dubbed "Paparazzi," the installation at the entrance of Performa's opening-night benefit put a swarm of 45 fake photographers on a red carpet.
Photo: Jeeyun Lee for BizBash
Following the screening, guests headed upstairs to the open-air flight deck, where illuminated spheres and potted trees lined the pathway to the party space.
Following the screening, guests headed upstairs to the open-air flight deck, where illuminated spheres and potted trees lined the pathway to the party space.
Photo: Nicholas Hunt/PatrickMcMullan.com
Vincent Drolet of Circo de Bakuza wanted to create a buffer zone between the real world and the event's surreal setting. At the entrance, guests walked through a curtain and were greeted with a projection of an eye that opened and closed. 'We wanted to give them the feeling of walking into a cloud,' said Drolet.
Vincent Drolet of Circo de Bakuza wanted to create a buffer zone between the real world and the event's surreal setting. At the entrance, guests walked through a curtain and were greeted with a projection of an eye that opened and closed. "We wanted to give them the feeling of walking into a cloud," said Drolet.
Photo: Courtesy of Bell
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