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PRODUCT DISPLAY

July 11, 2013
Versus Versace Collection Launch
Versus Versace Collection Launch

Donatella Versace debuted her newest Versus Versace collection with a bash for 1,300 guests at New York's 69th Regiment Armory on May 15. Complementing three mini fashion shows and concerts, a pedicab sporting a rotating carousel of rainbow-colored Venus Versace bags made its way throughout the cavernous venue, offering guests the chance to hop on the back for a ride.

Photo: Billy Farrell/BFAnyc.com
Pressure-sensitive floor mats were used to track visits to wayfinding kiosks at a meeting of the Heart Rhythm Society.
Pressure-sensitive floor mats were used to track visits to wayfinding kiosks at a meeting of the Heart Rhythm Society.
Photos: Courtesy of Scanalytics
Portable Pop-Up Rentals in Scottsdale
Portable Pop-Up Rentals in Scottsdale
Scottsdale-based company BizBox offers solar-powered, portable pop-up buildings that can be used as mobile showrooms, food shops, retail stores, or tradeshow display centers. The sleek units can be purchased or leased, and feature glass walls, display panels, and a wraparound deck, all of which can be set up in about 20 minutes. The newest model features full-glass siding.
Photo: Courtesy of BizBox
Comic-Con 2013: 'Entertainment Weekly' Party
Comic-Con 2013: 'Entertainment Weekly' Party

Throw pillows mimicked the look of magazine covers.

Photo: Alexandra Wyman/Invision for Entertainment Weekly/AP Images
Windows PC Showcase in the Press Lounge
Windows PC Showcase in the Press Lounge
Vibrant patterns from Cia.Maritima's 2012 collection of swimwear designed by Brazilian designer and company founder Benny Rosset covered computer stands in Fashion Week Swim's first press lounge.
Gustavo Caballero/Getty Images for Microsoft
Ford Artists Beauty Suite and Lounge
Ford Artists Beauty Suite and Lounge

The event hashtag at the Ford Artists Beauty Suite and Lounge was written—fittingly—in lipstick.

Photo: Kevin Coster
Lifestyle Retreat Lounge
Lifestyle Retreat Lounge

Monster sponsored a ping-pong table at the Lifestyle Retreat Lounge.

Photo: George Martinez
Escape Miami Style Lounge
Escape Miami Style Lounge

The Escape Miami Style Lounge was designed for fashion bloggers covering Miami Swim Week.

Photo: World Red Eye
A custom installation in Paramount's fountain used reengineered vintage TVs.
A custom installation in Paramount's fountain used reengineered vintage TVs.
Photo: Gabor Ekecs
Saguaro Desert Weekender at Coachella
Saguaro Desert Weekender at Coachella
Logos took colorful forms at the Saguaro's distinctive rainbow-hued property.
Photo: Michael Mendoza
Bonnaroo's Fountain
Bonnaroo's Fountain

The 20-foot lighted fountain, known informally as the "mushroom," provided a cool break from the heat of the day, as well as a place to shower. There was also a Ferris wheel that offered attendees a fun ride and great views.

Photo: Nadia Chaudhury/BizBash
For a corporate event held in one of the hotel kitchens at the Atlanta Hyatt, Steve Bales of Bold American Events & Catering built floor-to-ceiling chalkboard walls on which he personalized each guest’s apron by scrawling his or her name next to it.
For a corporate event held in one of the hotel kitchens at the Atlanta Hyatt, Steve Bales of Bold American Events & Catering built floor-to-ceiling chalkboard walls on which he personalized each guest’s apron by scrawling his or her name next to it.
Photo: Troy Kelly Studio
A branded claw game provided additional prizes.
A branded claw game provided additional prizes.
Photo: Michael Buckner/Getty Images for Target
The launch party for the South Florida development 400 Sunny Isles drew 1,000 people to the waterfront, with a luxury yacht as a backdrop.
The launch party for the South Florida development 400 Sunny Isles drew 1,000 people to the waterfront, with a luxury yacht as a backdrop.
Photo: WorldRedEye.com
‘The Perks of Being a Wallflower’ Premiere Party
‘The Perks of Being a Wallflower’ Premiere Party
Guests were invited to doodle on an all-white car, parked inside a custom-built patio area. The Mint Agency team built a 28- by 20-foot fence to surround the outdoor area.
Photo: Jerod Harris/Getty Images For vitaminwater
‘The Perks of Being a Wallflower’ Premiere Party
‘The Perks of Being a Wallflower’ Premiere Party
Colourful uplighting played off the Vitaminwater bottle imagery that hung in the venue, which contrasted with the white furnishings.
Photo: Jerod Harris/Getty Images For Vitaminwater
Z100 & Coca-Cola's All Access Lounge
Z100 & Coca-Cola's All Access Lounge
As a subtle way to add more branding to the Hammerstein Ballroom, presenting sponsor Coca-Cola fashioned a chandelier from its aluminum bottles.
Photo: Jeeyun Lee for BizBash
Boston-based Target collaborator Polka Dog Bakery had its doggie wares displayed in a spiral, chandelier-like installation that hung from ceiling-mounted rigging. At the base was a tongue-in-cheek reminder of the shop's key, four-legged customer.
Boston-based Target collaborator Polka Dog Bakery had its doggie wares displayed in a spiral, chandelier-like installation that hung from ceiling-mounted rigging. At the base was a tongue-in-cheek reminder of the shop's key, four-legged customer.
Photo: Anna Sekula/BizBash
CasaBubble rents inflatable, modular spheres for events. Envisioned by French designers Frédéric Richard and Pierre-Stéphane Dumas, the transparent, pressurized bubbles can be used as V.I.P. areas, pop-up shops, dining spaces, and more in outdoor environments. There are five different models and the structures come with a wooden floor. Solar cells and battery equipment are also available.
CasaBubble rents inflatable, modular spheres for events. Envisioned by French designers Frédéric Richard and Pierre-Stéphane Dumas, the transparent, pressurized bubbles can be used as V.I.P. areas, pop-up shops, dining spaces, and more in outdoor environments. There are five different models and the structures come with a wooden floor. Solar cells and battery equipment are also available.
Photo: Courtesy of CasaBubble
Attendees at Ben & Jerry’s City Churned event in Washington received samples of local flavor Capitol Chill, which included ingredients from local businesses Divine Chocolate and Route 11 Potato Chips.
Attendees at Ben & Jerry’s City Churned event in Washington received samples of local flavor Capitol Chill, which included ingredients from local businesses Divine Chocolate and Route 11 Potato Chips.
Photo: Courtesy of Ben & Jerry's
Large signage at the entrance to Ben & Jerry’s City Churned event in New York, hosted at Pier 57, invited fans to try the local flavor.
Large signage at the entrance to Ben & Jerry’s City Churned event in New York, hosted at Pier 57, invited fans to try the local flavor.
Photo: Courtesy of Ben & Jerry's
At Pier 57 in New York, fans got free samples of Borough Brew, the locally inspired flavor with ingredients from Six Point Brewery, Liddabit Sweets, and Spoonable Caramel.
At Pier 57 in New York, fans got free samples of Borough Brew, the locally inspired flavor with ingredients from Six Point Brewery, Liddabit Sweets, and Spoonable Caramel.
Photo: Courtesy of Ben & Jerry's
Ben & Jerry’s employees and local volunteers waded into the Sawmill River in Yonkers, New York, to help pull trash and debris from the water during the community build event on July 27.
Ben & Jerry’s employees and local volunteers waded into the Sawmill River in Yonkers, New York, to help pull trash and debris from the water during the community build event on July 27.
Photo: Courtesy of Ben & Jerry's
Attendees at the San Francisco City Churned flavor launch outside Tcho Chocolate sampled Ben & Jerry's San Fran-tastic, which included ingredients from Tcho and Kika's Treats.
Attendees at the San Francisco City Churned flavor launch outside Tcho Chocolate sampled Ben & Jerry's San Fran-tastic, which included ingredients from Tcho and Kika's Treats.
Photo: Courtesy of Ben & Jerry's
The Brass Monkeys entertained the crowd at the Ben & Jerry’s City Churned flavor launch event in San Francisco.
The Brass Monkeys entertained the crowd at the Ben & Jerry’s City Churned flavor launch event in San Francisco.
Photo: Courtesy of Ben & Jerry's
Volunteers at Ben & Jerry’s City Churned community build event painted over graffiti at San Francisco’s Ocean Beach on July 13.
Volunteers at Ben & Jerry’s City Churned community build event painted over graffiti at San Francisco’s Ocean Beach on July 13.
Photo: Courtesy of Ben & Jerry's
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Ciroc sponsored a lounge where diners could relax between courses at New York magazine's feeding frenzy.
Ciroc sponsored a lounge where diners could relax between courses at New York magazine's feeding frenzy.
Dmb Anya Hindmarch Lfw48
Photo: David M. Benett
Chanel Spring/Summer 2014
Chanel Spring/Summer 2014

Riffing on the ultra-wealthy’s near-obsessive fascination with contemporary art, Karl Lagerfeld’s October 1 Chanel show played up both his sense of humor and the brand’s knack for chic satire. The Grand Palais was transformed into a gigantic white-walled gallery, where a total of 75 “artworks” were realized in massive form. That included interlocking Cs made of pearls that were falling off onto the floor, an image of Mademoiselle’s private atelier entrance, a Chanel No.5 Robot, and one of the naughtiest, “Modern Narcissus,” a life-size, 3-D nude (but for a pair of socks) lounging on an elevated Plexiglas platform. Leaving no detail overlooked, some of the props even boasted red dots beside their titles, as if they’d already been sold.

Photo: Olivier Saillant
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