Hermes Beverly Hills Flagship Store Opening Party
At the opening in Los Angeles last week, guests used special R.F.I.D.-embedded wooden tokens to interact with multimedia activities throughout the evening. For instance, attendees could insert their tokens into vintage-style sightseeing viewfinders where they could manipulate the view into a digital postcard to keep as a memento. Or they could visit digital touch-screen soundboards to make a soundtrack.
Photo: Nadine Froger Photography
