
Production crews at Sapphire Now worked from three broadcast studios on the show floor to share content online and with audiences at 18 satellite locations around the world.
Photo: Jamie Windan/SAP AG

SAP’s 2011 Sapphire Now conference in Orlando created a networking lounge on the show floor where attendees could view the keynote addresses on 18- by 60-foot screens while getting work done.
Photo: Randy Belice/SAP AG

One way to keep online attendees engaged in your event's content is to use an online host or virtual M.C. Emilie Barta hosts online events for organizations such as the American Public Works Association.
Photo: Courtesy of Emilie Barta

Fans dressed in costumes at Comic-Con International in San Diego.
Photo: Michael Buckner/Getty Images for Samsung