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Ideas for All-Red Events

May 21, 2014
Red: Passion, Love, Power, Excitement, Strength, Anger, Intensity
Red: Passion, Love, Power, Excitement, Strength, Anger, Intensity

Cheryl Cecchetto of Sequoia Productions executed the “romantic rhapsody in red” theme at the 2012 Emmys Governors Ball in Los Angeles with a giant rose concept and copious amounts of the color.

Photo: Nadine Froger Photography
Five red ceramic swans perched on red pedestals and filled with red glass ornaments served as the focal point of the auction area.
Five red ceramic swans perched on red pedestals and filled with red glass ornaments served as the focal point of the auction area.
Photo: Tony Brown/Imijination Photography for BizBash
Red: Passion, Love, Power, Excitement, Strength, Anger, Intensity
Red: Passion, Love, Power, Excitement, Strength, Anger, Intensity

Stoelt Productions upped the excitement for the 2012 Clio awards after-party at New York’s American Museum of Natural History by flooding the event with red lighting.

Photo: Christophe Wu
As guests arrived at the library for the American Heart Association's campaign promotion, they found themselves sprinkled with white rose petals by a model dressed in an elaborate silk organza and sheer beaded fabric dress with a 30-foot-long skirt that draped over the entryway of the New York Public Library.
As guests arrived at the library for the American Heart Association's campaign promotion, they found themselves sprinkled with white rose petals by a model dressed in an elaborate silk organza and sheer beaded fabric dress with a 30-foot-long skirt that draped over the entryway of the New York Public Library.
Lagerfeld Jika
Photo: Jika González for BizBash
Emulating the bright red colour that marks a number of comic book superheroes, Sublime Catering served beef tartare with beet-dyed horseradish served in an heirloom tomato.
Emulating the bright red colour that marks a number of comic book superheroes, Sublime Catering served beef tartare with beet-dyed horseradish served in an heirloom tomato.
Photo: Kyle Burton
A giant red flower- and-fabric-covered dome constructed with 2,500 rosebuds, aged vines, and hanging amaranthus hung above a circular stage, where the evening's performances took place.
A giant red flower- and-fabric-covered dome constructed with 2,500 rosebuds, aged vines, and hanging amaranthus hung above a circular stage, where the evening's performances took place.
Shelves filled with iconic Dr. Seuss books like The Cat in the Hat and Green Eggs and Ham and topped with breakfast treats from Creative Edge Parties served as the base of the two buffet bars inside the forum.
Shelves filled with iconic Dr. Seuss books like The Cat in the Hat and Green Eggs and Ham and topped with breakfast treats from Creative Edge Parties served as the base of the two buffet bars inside the forum.
Photo: Jika González for BizBash
Avi Adler hung red tubular florescent light bulbs in a cocktail area created inside the Javits Center for the Robin Hood Foundation's blockbuster benefit.
Avi Adler hung red tubular florescent light bulbs in a cocktail area created inside the Javits Center for the Robin Hood Foundation's blockbuster benefit.
Red birdcages functioned as decor elements.
Red birdcages functioned as decor elements.
Photo: Tony Brown/Imijination Photography for BizBash
The evening's desserts included a vast array of red velvet confections.
The evening's desserts included a vast array of red velvet confections.
Photo: Sean Twomey/2me Studios
Tall white trees surrounded by, and decorated with, candy canes, candy apples, and gingerbread men filled the red and white enchanted forest, inspired by 'Hansel and Gretel.'
Tall white trees surrounded by, and decorated with, candy canes, candy apples, and gingerbread men filled the red and white enchanted forest, inspired by "Hansel and Gretel."
Photo: Nikki Leigh McKean for BizBash
Red-caped attendants greeted guests at the door.
Red-caped attendants greeted guests at the door.
Photo: Tony Brown/Imijination Photography for BizBash
The red carpet leading to the entryway was replaced with a strip of wording spelling out the campaign's mission.
The red carpet leading to the entryway was replaced with a strip of wording spelling out the campaign's mission.
More than 400 items were included in the silent auction.
More than 400 items were included in the silent auction.
Photo: Tony Brown/Imijination Photography for BizBash
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New York restaurant Tipsy Parson hosts an annual Kentucky Derby party, and in 2013 the outing at Drive In Studios had plenty of quirky details from Matthew Robbins Design and Gifts for the Good Life. Two horse-shaped props stood at the entrance to the event, decorated with black hats and oversize award ribbons.
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Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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