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Pitch Black 2015 - Blue Hell

January 29, 2015
Warner Brothers and 'In Style' Golden Globes Party
Warner Brothers and 'In Style' Golden Globes Party

Draping lent a luxe look to the room, regarded as the night's hottest ticket: Jennifer Aniston, Patricia Arquette, Jake Gyllenhaal, Maggie Gyllenhaal, Ethan Hawke, Taylor Swift, and Lorde were among the A-list attendees.

Photo: Stefanie Keenan/Getty Images for InStyle
Art of Elysium Heaven Gala
Art of Elysium Heaven Gala

The Art of Elysium hosted its eighth annual Heaven Gala, presented by Samsung, at Hangar 8 on Saturday. Marina Abramović was the creative force behind this year's event, creating an experience based on her concept of heaven as a state of consciousness where light and dark meet.

Photo: Jason Merritt/Getty Images for Art of Elysium
The Soul Train Awards featuring Comb SuperColumns and Web panels
The Soul Train Awards featuring Comb SuperColumns and Web panels
Sample DJ sound & lighting setup
Sample DJ sound & lighting setup
Infiniti at the New York International Auto Show
Infiniti at the New York International Auto Show
An enormous white circle brought attention to an Infiniti car display, and white walls with cutouts gave people walking the floor a preview of the model on display.
Photo: Nadia Chaudhury/BizBash
Porsche at the New York International Auto Show
Porsche at the New York International Auto Show
The Porsche display showed many of the design trends of the Auto Show: a sleek, white stage with a large screen embedded to show video and product information.
Photo: Nadia Chaudhury/BizBash
Pirelli at the New York International Auto Show
Pirelli at the New York International Auto Show
Tire maker Pirelli had a line of driving simulators meant to recreate the experience of a Formula One race track. (Pirelli supplies the tires for Formula One championship races.)
Photo: Nadia Chaudhury/BizBash
Lincoln at the New York International Auto Show
Lincoln at the New York International Auto Show
Inside the Lincoln booth, two chandeliers made from giant versions of the transforming spherical toy designed by Chuck Hoberman expanded and contracted.
Photo: Nadia Chaudhury/BizBash
In the all-black cocktail reception space, Piers Baker from Third from the Sun spun on the DJ Kreemy Booth, designed by Karim Rashid.
In the all-black cocktail reception space, Piers Baker from Third from the Sun spun on the DJ Kreemy Booth, designed by Karim Rashid.
Photo: George Pimentel
In the cocktail reception space, ovoid ice sculpture centrepieces sat on every cocktail table. The fluid, organic shapes were inspired by the work of all three designers.
In the cocktail reception space, ovoid ice sculpture centrepieces sat on every cocktail table. The fluid, organic shapes were inspired by the work of all three designers.
Photo: BizBash
Clear ghost chairs and white tablecloths created clean lines in the V.I.P. dining room. Seventy-five cymbidium orchids made up the centrepiece at each table, mimicking the circular balloons overhead.
Clear ghost chairs and white tablecloths created clean lines in the V.I.P. dining room. Seventy-five cymbidium orchids made up the centrepiece at each table, mimicking the circular balloons overhead.
Photo: George Pimentel
For the after-party, Iceculture created an eight-foot ice wall at the entrance of the trading floor. Iconic shapes from Karim Rashid were cut into the ice blocks and packed with snow. The negative space spelled out 'DX.'
For the after-party, Iceculture created an eight-foot ice wall at the entrance of the trading floor. Iconic shapes from Karim Rashid were cut into the ice blocks and packed with snow. The negative space spelled out "DX."
Photo: George Pimentel
Silver and copper spheres hung from a square truss structure over the trading floor. An eight-foot lampshade from Eurolites illuminated the bar.
Silver and copper spheres hung from a square truss structure over the trading floor. An eight-foot lampshade from Eurolites illuminated the bar.
Photo: George Pimentel
Crystal Head Vodka sponsored the event and served specialty cocktails from a bar on the trading floor. Ice skulls decorated the bar.
Crystal Head Vodka sponsored the event and served specialty cocktails from a bar on the trading floor. Ice skulls decorated the bar.
Photo: George Pimentel
Dancers from DLM Studio wearing bodysuits circulated the trading floor, interacting with guests, posing for photos, and dancing.
Dancers from DLM Studio wearing bodysuits circulated the trading floor, interacting with guests, posing for photos, and dancing.
Photo: George Pimentel
Latest in Home
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
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Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
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For Fox's premiere of its new show Cosmos, the network's creative services team produced an event in a transformed parking lot in Los Angeles's Griffith Park. In a Classic tent set as a screening room for the show's first episode, Kinetic Lighting created a cosmos-like look with full LED star draping. A Q&A session with the big-name folks behind the show, including Neil deGrasse Tyson and Seth MacFarlane, followed the screening.
Home
IDEA_SPACE
The Savannah Series Tents from Sperry Fabric Architecture are wooden-framed tents with cloth canopies and clerestory windows. The windows, above an adjacent roof, allow sunlight in during the day and indoor lighting to project out at night. The tents seat as many as 350 guests. The units are available for purchase in the United States through Sperry Fabric Architecture and licensed Sperry Tent providers; prices are available upon request.
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Event tents
Heineken's 'Crack the Case'
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Taco shells made from rice flour and sushi rice, filled with tuna and salmon, and sprinkled with sesame seeds, by Encore Catering in Toronto
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canapes
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See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Stagwell's buzzy experience returned for a third year, its biggest build yet.
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
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WorldPride D.C. took place May 17-June 8.
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Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
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Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
These companies broke through the noise with creative activations, events, and experiences that engaged attendees, fans, and consumers.
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Top Trending Stories on BizBash: June 2025
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
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Industry Innovators 2025: Sephora
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LinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.
LinkedIn's Rooftop & Studio
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
The second-ever Fanatics Fest was a championship-size arena where $200 million in memorabilia and countless celebrity sightings meshed with high-energy activations and experiences that nodded to the culture and swagger of NYC.
The second-ever Fanatics Fest returned to New York City’s Jacob K. Javits Center June 20-22.
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9 New Venues in Chicago for Summer 2025 Meetings and Events
Take a peek at these buzzworthy restaurants, hotels, meeting and event spaces, and more recently opened in Chicago.
The Talbott Hotel
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The Future of Meetings Is in Cincy
Cincy is redefining what's next in meetings and events.
Downtown Cincinnati's $240 million reimagined Duke Energy Convention Center
Experiential Marketing, Activations & Sponsorships
Block Party: See How Minecraft Was Transformed Into an IRL Video Game
The popular game has been turned into an interactive in-person experience that just opened in Canada.
Visitors embark on a rescue mission with a team of fellow Minecrafters.
United States
7 Event Venues in St. Louis That Will Wow Attendees
From an architectural playground and museum to a luxury hotel, visitors are sure to be pleasantly surprised.
1. City Museum
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