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Summer

March 18, 2015
In 2013, Hermès hosted its “Les Jeux d’Hermès”—or Hermès games—in Palm Beach, where a croquet field section of the party space sat beneath colorful tenting inspired by the brand’s famous prints and scarves.
In 2013, Hermès hosted its “Les Jeux d’Hermès”—or Hermès games—in Palm Beach, where a croquet field section of the party space sat beneath colorful tenting inspired by the brand’s famous prints and scarves.
Photo: Matthew Carasella
In February, Mindy Weiss and Wedding Paper Divas feted their social stationery collaboration with a Los Angeles party meant to show off specific wedding trends represented in the new collection. Among them was Chinoiserie, represented at the event in an area decked with upturned blue parasols strung overhead.
In February, Mindy Weiss and Wedding Paper Divas feted their social stationery collaboration with a Los Angeles party meant to show off specific wedding trends represented in the new collection. Among them was Chinoiserie, represented at the event in an area decked with upturned blue parasols strung overhead.
Photo: Tiffany Rose/Getty Images for Wedding Paper Divas
Last year, Chicago’s Moto Restaurant offered a new dessert that conjured sunny vibes: It painted coconut macarons to look like striped beach balls, and decorated the plate with chocolate seashells, pineapple starfish, and sand made from brown sugar.
Last year, Chicago’s Moto Restaurant offered a new dessert that conjured sunny vibes: It painted coconut macarons to look like striped beach balls, and decorated the plate with chocolate seashells, pineapple starfish, and sand made from brown sugar.
Photo: Amy Stallard
Design Industries Foundation Fighting AIDS held its second annual Picnic by Design fund-raiser on a New York rooftop in 2013. There, the interior and lifestyle design company Steilish created a scene inspired by The Wizard of Oz that included fabric poppies, votive candles covered in ruby-red glitter, gingham napkins, and a picnic basket designed to mimic the look of a hot-air balloon.
Design Industries Foundation Fighting AIDS held its second annual Picnic by Design fund-raiser on a New York rooftop in 2013. There, the interior and lifestyle design company Steilish created a scene inspired by The Wizard of Oz that included fabric poppies, votive candles covered in ruby-red glitter, gingham napkins, and a picnic basket designed to mimic the look of a hot-air balloon.
Photo: Becky Yee Photography
At the TEDActive conference in the Southern California desert in 2013, the La Quinta Resort & Club provided a sprawling venue where individual seating groups in intimate settings encouraged interaction. Oversize orange lettering spelled out words to inspire conversation and creative thinking.
At the TEDActive conference in the Southern California desert in 2013, the La Quinta Resort & Club provided a sprawling venue where individual seating groups in intimate settings encouraged interaction. Oversize orange lettering spelled out words to inspire conversation and creative thinking.
Photo: Marla Aufmuth
Stacks of teacups and flowers formed clever centerpieces for the Daffodil Ball at the historic Windsor Station in Montreal in April 2012. The Alice in Wonderland-inspired gala featured an upscale version of the popular theme.
Stacks of teacups and flowers formed clever centerpieces for the Daffodil Ball at the historic Windsor Station in Montreal in April 2012. The Alice in Wonderland-inspired gala featured an upscale version of the popular theme.
Photo: Alexandre Chéron
On April 15, Target took over Bryant Park to fete the launch of its collaboration with resort wear brand Lilly Pulitzer. Inside the Midtown park, Lilly Pulitzer-branded ping-pong tables and lounge chairs invited guests to enjoy a game or simply relax in the early spring sunshine at the custom 'Lilly Resort.'
On April 15, Target took over Bryant Park to fete the launch of its collaboration with resort wear brand Lilly Pulitzer. Inside the Midtown park, Lilly Pulitzer-branded ping-pong tables and lounge chairs invited guests to enjoy a game or simply relax in the early spring sunshine at the custom "Lilly Resort."
Photo: Cindy Ord/Getty Images for Target
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The Professional Convention Management Association hosted its Convening Leaders conference in Chicago this week, and its opening-night bash took place at the Museum of Science and Industry on Sunday. The event had a Chicago neighborhoods theme, with the museum's lower level built out to reflect Bronzeville. Entertainment included a blues performance from Wayne Baker Brooks, and snacks included peach and cherry 'pie fries' that combined strips of crust with jars of fruity toppings.
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In November, when it was springlike in Los Angeles, baby brand Munchkin hosted a luncheon for bloggers, event planners, and influential mothers at the James Cagney estate. Jeannie Savage of Details Details designed the event with vibrant colors as well as Munchkin products and toys throughout the space.
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Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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