Charity:Water’s benefit in New York last December sold helium balloons for $5 a pop, which guests could release into a 28-foot-tall, 20-foot-wide net rigged to the ceiling. As the balloons filled the space it began to resemble a giant Jerry can, the charity’s symbol.
Photo: Courtesy of Charity Water
Guests could release their balloons into a giant Jerry can-shaped netting structure. The concept was designed to allow people to visualize their donations in a whimsical way.
Photo: Courtesy of Charity:Water
