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LOS ANGELES VENUES

December 18, 2015
The step-and-repeat wall at the entrance to the gala had a look that mirrored the look of the museum with a curving wall that also suggested motion.
The step-and-repeat wall at the entrance to the gala had a look that mirrored the look of the museum with a curving wall that also suggested motion.
Photo: Scott Clark
Seating, including modern chrome dining chairs and mirrored tables, was inspired by materials found in autos.
Seating, including modern chrome dining chairs and mirrored tables, was inspired by materials found in autos.
Photo: Scott Clark
A tilted bar suggested speed, while the mirrored front nodded to auto bodies and looked like a checkered flag.
A tilted bar suggested speed, while the mirrored front nodded to auto bodies and looked like a checkered flag.
Photo: Scott Clark
The production team installed a 82- by 196-foot clear-top tent structure on the third level of the museum’s parking structure.
The production team installed a 82- by 196-foot clear-top tent structure on the third level of the museum’s parking structure.
Photo: Scott Clark
Mirrored tabletops and chrome-like open-backed chairs referenced the textures and finishes of automobiles.
Mirrored tabletops and chrome-like open-backed chairs referenced the textures and finishes of automobiles.
Photo: Scott Clark
Sponsor Hot Wheels provided toy takeaways at place settings.
Sponsor Hot Wheels provided toy takeaways at place settings.
Photo: Scott Clark
RG partnered with Stereobot to create four 180-foot-long curved ceiling structures that evoked the look of the museum's ribbon-like facade. Lighting in the Petersen's signature red color gave the party space a dramatic look.
RG partnered with Stereobot to create four 180-foot-long curved ceiling structures that evoked the look of the museum's ribbon-like facade. Lighting in the Petersen's signature red color gave the party space a dramatic look.
Photo: Scott Clark
The circular center stage was surrounded by a floor-to-ceiling translucent scrim that allowed for 3-D projection mapping.
The circular center stage was surrounded by a floor-to-ceiling translucent scrim that allowed for 3-D projection mapping.
Photo: Scott Clark
Entertainers interacted with projections that showed scenes of the revamped museum's architecture, referenced in decor throughout the party space.
Entertainers interacted with projections that showed scenes of the revamped museum's architecture, referenced in decor throughout the party space.
Photo: Scott Clark
A 'Start Your Engines' sign nodded to the overall automotive theme.
A "Start Your Engines" sign nodded to the overall automotive theme.
Photo: Scott Clark
Swirling floral arrangements also referenced the idea of cars, motion, and the building's architecture.
Swirling floral arrangements also referenced the idea of cars, motion, and the building's architecture.
Photo: Scott Clark
Presenting sponsor Porsche, as well as Maserati, BMW Beverly Hills, and Hyundai, were among the roster of event sponsors. A vehicle from Porsche stood sentry outside the dinner tent, bathed in focused light reminiscent of an elegant auto show display.
Presenting sponsor Porsche, as well as Maserati, BMW Beverly Hills, and Hyundai, were among the roster of event sponsors. A vehicle from Porsche stood sentry outside the dinner tent, bathed in focused light reminiscent of an elegant auto show display.
Photo: Scott Clark
The ribbon-like exterior of the revamped museum inspired many facets of its grand re-opening gala.
The ribbon-like exterior of the revamped museum inspired many facets of its grand re-opening gala.
Photo: Scott Clark
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