As part of a series of events celebrating the 15th anniversary of the Museum of Contemporary Art North Miami in 2011, the museum held its annual fund-raiser with a surf theme that turned up in such details as a DJ booth designed to look like a lifeguard tower.
Co-working space WeWork brought its series of warehouse parties to Miami for an event at Thompson Miami Beach, during Art Basel on December 3. Hosted with artists FriendsWithYou, the gathering had a “house party” theme. DJ DZA played a set of late 1990s, hip-hop, and old-school music at a pop-art Barbra Streisand DJ booth. The Workshop produced the event.
San Francisco's Blueprint Studios has a rental piece known as the "Picnic Chill Table." The table has a built-in aluminum tray which allows it to chill drinks; the tray can also hold floral arrangements.
In Chicago, Event Creative rents out a charging table. With a built-in display shelf, the table also provides a work space and power outlets. The piece can be customized with corporate colors or brand logos, and it's available at three heights: lounge, seated, and highboy.
Arriving against a backdrop that matched the event's design scheme, more than 1,200 guests—including a significant number of A-listers—dined on a buffet including black truffle Caesar salad, seared miso scallion chicken, branzino, and veggie tagine—plus a vast display of desserts, some topped with gold detailing.
For the Weinstein Company and Netflix party, longtime producer Best Events set up a 100- by 240-foot tent in the hotel's back parking lot across from the Fox party. Best Events’ Justin Cohen described the raw location—given the rain—as a mud pit, complete with sinkholes, during production. Prep included the purchase of more than 4,000 pairs of disposable booties for all people entering the setup during load in. "We were prepared this year," Cohen said. “We have so much furniture and carpet in there, we can’t afford to get it dirty by one guy's muddy feet."
The tent included a raised dining area in the back, with its own separate entrance. The party also had a 100-foot press wall.
Angel City Designs returned to produce and design NBC Universal’s annual rooftop party at the Hilton, working with NBC’s Francine Spray, Universal’s Hollace Davids, and E!’s Wendy Schellinger. Guests arrived to the party in front of a 50-foot-wide step-and-repeat banner, with two vehicles on display from sponsor Chrysler. Inside, guests found a tent with decor inspired by Morocco, with oversize palm fronds, a neutral palette of warm amber tones, and modern black and white accents.
Among the architectural elements in the Moroccan-style space was a sunken water feature that Angel City Designs custom built as the centerpiece of a raised lounge area. The fountain had a faux Moroccan tile bottom with two water sprayers, all accented with white floral petals.
Caravents built out a pop-up salon within a Four Seasons suite for makeup and nail services, plus giveaways, from Marc Jacobs Beauty.
Featuring a rustic farm aesthetic dotted with freshly picked floral arrangements, Buick's setup was dubbed the Honey Garden. Attendees could sign up via iPad to win a car, plus sample cocktails made with honey-flavored syrup.
