
Above the Solutions Showcase, colorful, chandelier-like signage indicated the five topical areas of the floor.
Photo: Courtesy of Dell
2012 E3 Photos: Show Floor

Disney Interactive's exhibit included a water bar, an homage to its mobile app called "Where's My Water?"
Photo: Nadine Froger Photography

Intel's 12,000-square-foot booth included an enormous, front-facing LED screen and about 30 plasmas, all topped by a waved ceiling that changed colors to the pulsating beat of the exhibit's music.
Photo: Jacob Kepler for BizBash

Samsung made a splash with a booth that gizmodo.com called the best of C.E.S. It felt "like you were in a Disney Tomorrowland funhouse stuffed with the toys of the future that you can play with today," wrote editor Roberto Baldwin.
Photo: Jacob Kepler for BizBash

For the OnStar/Cadillac event, inVNT designed a modern, relaxing lounge space with curved scenic walls and interactive displays to remove attendees from the traditional ballroom experience.
Photo: Courtesy of inVNT