
SelfieSpott is a new text-based photo branding opportunity from CTM Events. Planners can create a graphic overlay with their event’s logo and information. Then when guests text their photo to a designated number, they instantly receive a message back that provides a link to their image with the branded content added. The link has a “flip over” option so additional content, such as photos and sponsor information, can be included on the virtual “back” of the photo. Each SelfieSpott image also has social sharing links included so users can share their customized photo on Facebook and Twitter or via email or text. Planners also receive the mobile number or email of users for later permission-based follow-up.

Air Events Global is one of the newest entries in the “sharing economy.” It’s an online marketplace for planners who have event work that needs to be done and freelancers who are looking for such work. The system covers all types of services, such as general event staff, catering assistance, entertainment, and more for both corporate and social events. Planners post jobs, including details about the location, time, and rate they will pay, and then they can communicate directly with freelancers whose profiles match their requests. Payments are held in the platform’s secure system until the job is completed. Both clients and freelancers can leave reviews in the system. Air Events Global will be available starting Friday.