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Meeting Additions

March 14, 2018
FoxTales’ gravity-defying StoryRoom is a rotating 360-degree visual experience. The room and video camera rotate in unison, creating the illusion of guests crawling up the wall and dancing on the ceiling. For Comic-Con International in July, the New York-based experiential marketing firm customized the StoryRoom with branding for FX’s comedy-drama Atlanta.
FoxTales’ gravity-defying StoryRoom is a rotating 360-degree visual experience. The room and video camera rotate in unison, creating the illusion of guests crawling up the wall and dancing on the ceiling. For Comic-Con International in July, the New York-based experiential marketing firm customized the StoryRoom with branding for FX’s comedy-drama Atlanta.
Photo: Brittany Keene
Photo Butler
Photo Butler

Photo Butler is a new, free photo-sharing app for events. Hosts create a private album in the app and then invite guests to view and contribute their images. Those that choose to participate have all of their photos automatically added to the stream, without the need to text, upload, or email. The app’s algorithm pulls the best photos together into a highlight album.

Photo: Courtesy of Photo Butler
Urban Arts Partnership’s 25th Anniversary Benefit
Urban Arts Partnership’s 25th Anniversary Benefit

On March 15, nonprofit organization Urban Arts Partnership celebrated its 25th anniversary at Cipriani Wall Street in New York. The event, which supports the group’s mission to advance the development of underserved public school students, featured neon sign centerpieces with words of inspiration.

Photo: Jason Kempin/Getty Images for Urban Arts Partnership
Visa
Visa

Team Visa athletes—U.S. women's hockey player Hilary Knight, U.S. skier Maggie Voisin, and the Nigerian women’s bobsled team—gathered on December 7 in New York for an event celebrating Visa’s Olympic Winter Games commerce experience. Visa showed off wearable payment devices and integrated shopping experience that allows fans at home to shop for Team U.S.A. apparel.

Photo: Amy Sussman/AP Images for Visa
Biblio Bash
Biblio Bash
The Toronto Public Library Foundation hosted its annual black tie fund-raiser in April at the Toronto Reference Library. Each table at the dinner portion of the event, which raised more than $692,000 for the library’s youth empowerment programs and services, featured a Canadian author host. The list of the 43 authors and their notable books were featured on circular placemats in text printed in concentric circles. Candice & Alison designed the event.
Photo: Ernesto DiStefano
Latest in Home
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
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WorldPride D.C. took place May 17-June 8.
Event Production & Fabrication
WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
Event Tech & Tools
Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
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See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Stagwell's buzzy experience returned for a third year, its biggest build yet.
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
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WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital
The massive celebration was a challenge for many reasons, but the global Pride event was still authentically D.C. Hear from organizers at Destination DC and Capital Pride Alliance.
WorldPride D.C. took place May 17-June 8.
Event Tech & Tools
Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
These companies broke through the noise with creative activations, events, and experiences that engaged attendees, fans, and consumers.
2025 Industry Innovators Article Image Brands
Opinion & Experts
Top Trending Stories on BizBash: June 2025
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
Experiential Marketing, Activations & Sponsorships
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Brands & Event Pros
Industry Innovators 2025: Sephora
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
Industry Insiders
Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
LinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.
LinkedIn's Rooftop & Studio
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
The second-ever Fanatics Fest was a championship-size arena where $200 million in memorabilia and countless celebrity sightings meshed with high-energy activations and experiences that nodded to the culture and swagger of NYC.
The second-ever Fanatics Fest returned to New York City’s Jacob K. Javits Center June 20-22.
Chicago
9 New Venues in Chicago for Summer 2025 Meetings and Events
Take a peek at these buzzworthy restaurants, hotels, meeting and event spaces, and more recently opened in Chicago.
The Talbott Hotel
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The Future of Meetings Is in Cincy
Cincy is redefining what's next in meetings and events.
Downtown Cincinnati's $240 million reimagined Duke Energy Convention Center
Experiential Marketing, Activations & Sponsorships
Block Party: See How Minecraft Was Transformed Into an IRL Video Game
The popular game has been turned into an interactive in-person experience that just opened in Canada.
Visitors embark on a rescue mission with a team of fellow Minecrafters.
United States
7 Event Venues in St. Louis That Will Wow Attendees
From an architectural playground and museum to a luxury hotel, visitors are sure to be pleasantly surprised.
1. City Museum
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