
A balloon backdrop behind a glowing bar set the stage for the Institute of Contemporary Art's 75th Anniversary Gala’s after-party in November 2011.
Photo: Liz Linder

In April, event designers Tinsel & Twine created an ethereal balloon canopy installation for a media party introducing LeSportsac's latest bag collection at the Glasshouses in New York; the balloons were reflected in the mirrored-top tablescape.
Photo: Courtesy of LeSportsac

At a Vogue Eyewear launch party, which was held at a private home in Los Angeles in March 2013, a wall of colorful branded Mylar balloons served as an eye-catching step-and-repeat.
Photo: Charley Gallay/Getty Images for Vogue Eyewear