BizBash
  • Production & Strategy
  • Catering & Design
  • Event Tech & Virtual
  • Venues & Destinations
  • Meetings & Trade Shows
  • Sports
  • Advertise
  • Events
Topics
  • Production & Strategy
  • Catering & Design
  • Event Tech & Virtual
  • Venues & Destinations
  • Meetings & Trade Shows
  • Sports
  • Advertise
  • Events
  • Industry Buzz
  • BizBash Lists
Resources
  • On-Demand
  • White Papers & E-Books
  • Podcast
  • Magazine
  • Events
  • Awards
  • Subscribe
User Tools
Follow BizBash
Instagram iconLinkedIn iconFacebook iconTwitter X icon Pinterest iconYouTube iconTikTok
  • About Us
  • Advertise
  • Get Featured
  • Press Releases
  • Newsletter Signup
  • Subscribe to Magazine
Follow BizBash
Instagram iconLinkedIn iconFacebook iconTwitter X icon Pinterest iconYouTube iconTikTok
  • Production & Strategy
  • Catering & Design
  • Event Tech & Virtual
  • Venues & Destinations
  • Meetings & Trade Shows
  • Sports
  • Advertise
  • Events
  • On-Demand
  • White Papers & E-Books
  • Podcast
  • Magazine
  • Events
  • Awards
  • Subscribe

Rock it on the Beach

November 28, 2018
041313 Conservancyball 105
Photo: Shana Cassidy Photography
The centerpieces consisted of photos scattered atop raised Lucite platforms, which guests could pick up and look through during the meal. The family-style dinner platters were eventually placed atop the platforms, as well.
The centerpieces consisted of photos scattered atop raised Lucite platforms, which guests could pick up and look through during the meal. The family-style dinner platters were eventually placed atop the platforms, as well.
Photo: Nadia Chaudhury/BizBash
Flower-free centerpieces showed more superhero images and served as holders for IML's devices.
Flower-free centerpieces showed more superhero images and served as holders for IML's devices.
Photo: Keith Sirchio for BizBash
Past Watermill Center artists Megan Whitmarsh and Matthew Salata created the whimsical tabletop centerpieces.
Past Watermill Center artists Megan Whitmarsh and Matthew Salata created the whimsical tabletop centerpieces.
Photo: Joe Schildhorn/BFAnyc.com
A second, all-white lounge area had a ceiling of balloons, glowing bars, and more plush seating. The room also had a street-style hot dog cart, an ice cream bar, and a stage that housed the late-night entertainment.
A second, all-white lounge area had a ceiling of balloons, glowing bars, and more plush seating. The room also had a street-style hot dog cart, an ice cream bar, and a stage that housed the late-night entertainment.
Photo: Ryan Sjostrom
In April, influencers and guests gathered to celebrate the launch of Henri Bendel's Surf Sport Collection at the Bungalow in Santa Monica. The photo wall was constructed of bold striped surfboards.
In April, influencers and guests gathered to celebrate the launch of Henri Bendel's Surf Sport Collection at the Bungalow in Santa Monica. The photo wall was constructed of bold striped surfboards.
Photo: Vivien Killilea/Getty Images for Henri Bendel
In May, Endeavor Global Marketing helped Anheuser-Busch introduce Michelob Ultra Pure Gold as the presenting sponsor of the inaugural World Surf League Founders’ Cup of Surfing. The event was held at Kelly Slater Wave Company’s Surf Ranch in Lemoore, California—the first time such an event was competed on a man-made wave. Guests were able to watch the action from the surf deck, which was adorned with branded boards.
In May, Endeavor Global Marketing helped Anheuser-Busch introduce Michelob Ultra Pure Gold as the presenting sponsor of the inaugural World Surf League Founders’ Cup of Surfing. The event was held at Kelly Slater Wave Company’s Surf Ranch in Lemoore, California—the first time such an event was competed on a man-made wave. Guests were able to watch the action from the surf deck, which was adorned with branded boards.
Photo: Sepp Dasbach
The collection was inspired by Malibu and surf culture and the event’s decor reflected that with beachy accents, including more surfboards.
The collection was inspired by Malibu and surf culture and the event’s decor reflected that with beachy accents, including more surfboards.
Photo: Vivien Killilea/Getty Images for Henri Bendel
In the V.I.P. tent at the 2016 Teen Choice Awards, held at the Forum in Los Angeles, mini surfboards sprung out from the tropical floral arrangements.
In the V.I.P. tent at the 2016 Teen Choice Awards, held at the Forum in Los Angeles, mini surfboards sprung out from the tropical floral arrangements.
Photo: Sean Twomey/2Me Studios
During the Los Angeles Auto Show in November 2016, Land Rover held a preview event for its Discovery Venice consumer pop-up hosted by Gabby Reece and surfer Laird Hamilton. The interactive exhibition featured gear, training experiences, and fitness technologies. Surfboard artist Drew Brophy created artworks live on the spot during the event.
During the Los Angeles Auto Show in November 2016, Land Rover held a preview event for its Discovery Venice consumer pop-up hosted by Gabby Reece and surfer Laird Hamilton. The interactive exhibition featured gear, training experiences, and fitness technologies. Surfboard artist Drew Brophy created artworks live on the spot during the event.
Photo: Neilson Barnard/Getty Images for Jaguar Land Rover
In October 2015, the Elizabeth Glaser Pediatric Aids Foundation celebrated its 26th annual “A Time For Heroes” family festival at Smashbox Studios in Culver City, California. The foundation's president and chief executive officer Chip Lyons and Jake Glaser, son of Elizabeth Glaser, posed with a surfboard photo prop. At the festival, guests could participate in activities such as human bowling, balloon animal making, screen-printing, basketball, and virtual surfing.
In October 2015, the Elizabeth Glaser Pediatric Aids Foundation celebrated its 26th annual “A Time For Heroes” family festival at Smashbox Studios in Culver City, California. The foundation's president and chief executive officer Chip Lyons and Jake Glaser, son of Elizabeth Glaser, posed with a surfboard photo prop. At the festival, guests could participate in activities such as human bowling, balloon animal making, screen-printing, basketball, and virtual surfing.
Photo: Rachel Murray/Getty Images for Elizabeth Glaser Pediatric AIDS Foundation
At Victoria’s Secret Pink spring break event in Destin, Florida, in March 2014, the retailer placed its event logo on custom surfboards that guests could sign.
At Victoria’s Secret Pink spring break event in Destin, Florida, in March 2014, the retailer placed its event logo on custom surfboards that guests could sign.
Photo: Don Juan Moore/Getty Images for Victoria's Secret
To showcase its devices at Lollapalooza in July 2016 in Chicago, Samsung hosted a carnival-style VR-Palooza. Guests could use VR devices to feel as though they were surfing in Tahiti or skateboarding in Malibu.
To showcase its devices at Lollapalooza in July 2016 in Chicago, Samsung hosted a carnival-style VR-Palooza. Guests could use VR devices to feel as though they were surfing in Tahiti or skateboarding in Malibu.
Photo: Barry Brecheisen
The vibrant green cucumber water cocktail from event planner Barton G. Weiss is shaken with fresh lemon balm, lime juice, gin, and a touch of ginger ale, and garnished with torn lemon balm. The accompanying bite includes spicy liquid pimento beads with gin-soaked cucumber balls and coriander blossoms.
The vibrant green cucumber water cocktail from event planner Barton G. Weiss is shaken with fresh lemon balm, lime juice, gin, and a touch of ginger ale, and garnished with torn lemon balm. The accompanying bite includes spicy liquid pimento beads with gin-soaked cucumber balls and coriander blossoms.
Photo: Claudia Uribe
For a Huggies “Little Swimmers” launch event at the Annenberg Community Beach House, Schaffer’s Genuine Foods created a watermelon 'shark' filled with fruit salad, featuring blueberries for eyes and kale “seaweed” with swedish fish and chocolate shells.
For a Huggies “Little Swimmers” launch event at the Annenberg Community Beach House, Schaffer’s Genuine Foods created a watermelon "shark" filled with fruit salad, featuring blueberries for eyes and kale “seaweed” with swedish fish and chocolate shells.
Photo: Lisa Reilly/Pinky Blue Photography
Instead of glassware, consider festive, non-breakable acrylic or plastic cups like the colorful pineapple ones from Oriental Trading ($20.50 per dozen).
Instead of glassware, consider festive, non-breakable acrylic or plastic cups like the colorful pineapple ones from Oriental Trading ($20.50 per dozen).
Photo: Courtesy of Oriental Trading
For a Patrón industry party at the Hyatt Regency New Orleans, branded towels were laid out on lounge chairs and the pool umbrellas were changed out to match the Patrón theme. Guests snacked on a create-your-own-nacho bar and Café Patrón mini cupcakes and traditional churros for dessert.
For a Patrón industry party at the Hyatt Regency New Orleans, branded towels were laid out on lounge chairs and the pool umbrellas were changed out to match the Patrón theme. Guests snacked on a create-your-own-nacho bar and Café Patrón mini cupcakes and traditional churros for dessert.
Photo: Michael Brewer
At a Lululemon event at the Montauk Beach House, hair-braiding stations and flower-crown-making booths fit the relaxed feel of the yoga brand’s party.
At a Lululemon event at the Montauk Beach House, hair-braiding stations and flower-crown-making booths fit the relaxed feel of the yoga brand’s party.
Photo: Courtesy of Montauk Beach House
'Rainbow in Pear-adise' cocktails were garnished with sour rainbow candy strips.
"Rainbow in Pear-adise" cocktails were garnished with sour rainbow candy strips.
Photo: World Red Eye
Deviled eggs resembling colorful flowers were served to guests.
Deviled eggs resembling colorful flowers were served to guests.
Photo: World Red Eye
Sweet as Rock Candy
Sweet as Rock Candy
Latest in Home
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
Sports
See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Event Space at SUMMIT One Vanderbilt
New York
12 New Venues in New York for Summer 2025 Meetings and Events
WorldPride D.C. took place May 17-June 8.
Event Production & Fabrication
WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
Event Tech & Tools
Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
Related Stories
At Coach’s first external activation, held in New York in June, interactive, design-heavy rooms had subtle branding. One colorful room featured branded Skee-Ball, a Zoltar fortune-telling machine, and a giant clown mask. Click here to see more.
Home
Car
For American Express Canada’s pop-up, held in Toronto in June, organizers aimed to give consumers a deeper, more visual understanding of how the brand impacts their lives. For a culinary-theme room, artists Troublesome Troy and SmugUgly designed a noodle-theme vignette inspired by their recent trip to Japan. Guests could pose in a life-size bowl of “ramen” with 'noodles' that hung from oversize chopsticks. Click here to see more.
Home
Product Launch Ideas
Restworks allows attendees and workers to rest and nap at conferences, trade shows, and meetings through its EnergyPods. The company points out a brief nap during the day has been proven to improve alertness, learning, creativity, and mood. The pods include noise-canceling headphones, a timer (for 20 minutes of rest), music, and a privacy visor. The Pod Pair package includes two EnergyPods that are available for purchase for $23,999; a yearly rental costs $895 per month.
Home
Meeting Breaks
Three-sided mini marquee centerpieces offered messages of gratitude and celebrated the organization's 30th anniversary.
Home
Heart Ball 2019
More in Home
Sports
See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Stagwell's buzzy experience returned for a third year, its biggest build yet.
Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
New York
12 New Venues in New York for Summer 2025 Meetings and Events
Take a peek at these buzzworthy restaurants, hotels, meeting and event spaces, and more recently opened in New York.
Event Space at SUMMIT One Vanderbilt
Event Production & Fabrication
WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital
The massive celebration was a challenge for many reasons, but the global Pride event was still authentically D.C. Hear from organizers at Destination DC and Capital Pride Alliance.
WorldPride D.C. took place May 17-June 8.
Event Tech & Tools
Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
These companies broke through the noise with creative activations, events, and experiences that engaged attendees, fans, and consumers.
2025 Industry Innovators Article Image Brands
Opinion & Experts
Top Trending Stories on BizBash: June 2025
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
Most Popular
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
Experiential Marketing, Activations & Sponsorships
50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More
Brands & Event Pros
Industry Innovators 2025: Sephora
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
Industry Insiders
Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
LinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.
LinkedIn's Rooftop & Studio
Sports
Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year
The second-ever Fanatics Fest was a championship-size arena where $200 million in memorabilia and countless celebrity sightings meshed with high-energy activations and experiences that nodded to the culture and swagger of NYC.
The second-ever Fanatics Fest returned to New York City’s Jacob K. Javits Center June 20-22.
Chicago
9 New Venues in Chicago for Summer 2025 Meetings and Events
Take a peek at these buzzworthy restaurants, hotels, meeting and event spaces, and more recently opened in Chicago.
The Talbott Hotel
Sponsored
The Future of Meetings Is in Cincy
Cincy is redefining what's next in meetings and events.
Downtown Cincinnati's $240 million reimagined Duke Energy Convention Center
Experiential Marketing, Activations & Sponsorships
Block Party: See How Minecraft Was Transformed Into an IRL Video Game
The popular game has been turned into an interactive in-person experience that just opened in Canada.
Visitors embark on a rescue mission with a team of fellow Minecrafters.
United States
7 Event Venues in St. Louis That Will Wow Attendees
From an architectural playground and museum to a luxury hotel, visitors are sure to be pleasantly surprised.
1. City Museum
Page 1 of 302
Next Page
BizBash
Follow BizBash
Instagram iconLinkedIn iconFacebook iconTwitter X icon Pinterest iconYouTube iconTikTok
  1. Privacy Policy
  2. CCPA: Do Not Sell My Personal Info
  3. Contact Us
  4. Site Map
© 2025 Connect Biz, LLC. All rights reserved.