Yahoo's Yodel House’s Projection Installation
Yahoo showcased the brand’s digital magazine content through projections on a cube set up near the entrance of the venue during the daytime. For evening events like the Community and Sin City Saints parties, images from the shows were shown.
Photo: Nadia Chaudhury/BizBash
Mashable House’s Silicon Valley’s Hooli 360-Degree Photo Booth
HBO’s Silicon Valley returned to the Mashable House with several activations, including Scheimpflüg’s Time Slice 360-degree photo booth, the images from which guests could email to themselves.
Photo: Nadia Chaudhury/BizBash
FX’s Fearless Factory’s Tablet Table
A large interactive table at the center FX’s Fearless Factory showcased the television channel's mobile app. Smaller tablets were built within side tables, too.
Photo: Nadia Chaudhury/BizBash
Another way badges can increase effectiveness is through the addition of a Poken. The device attaches to a badge's lanyard and comes in dozens of conversation-starting designs such as a panda bear, a ninja, and a bumblebee (as well as a simple black-and-white model). The device uses near-field communication, so simply tapping two together exchanges the information stored on them, such as contact information, social network profiles, documents, videos, and Web sites. After the event, users plug the Poken into their computer's USB port to see all the people and information collected.
Photo: Courtesy of Poken
In an enclosed room, attendees smashed the teacups on a padded surface.
Photo: Courtesy of Tetley
