The event’s photo wall was created with disco balls, and it invited guests to pose under hanging disco balls that served as helmets.Â
Netflix’s event took place in a tented party space at 9900 Wilshire. The streaming platform worked with Best Events to create a nightclub vibe, which included a psychedelic, neon-lined photo booth.
From December 3 to January 1, Grey Goose held an interactive cocktail and shopping experience in John F. Kennedy International Airport’s Terminal 4. The pop-up’s central element was the Ferris wheel, which featured mini chalets that held Grey Goose holiday cocktail recipes. Passersby could pull a lever that opened a door to the chalet of their choice, inviting them to take a photo of the recipes to make at home. The pop-up was designed by creative agency Glock, and implemented, in partnership, by Miami-based design and production agency Bloommiami and creative agency Big Bad Wolf.Â
