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March 6, 2019
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Kendrick Lamar performed at Super Bowl LIX on Feb. 9, 2025. The show 'may have been the best field usage in halftime history,' says Matt Stoelt, one of 10 event producers who reviewed the performance for BizBash.
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Super Bowl LIX: Event Producers Give Kendrick Lamar's Halftime Show an A
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5 Experiential Event Trends for 2025
TGL matches take place at SoFi Center on the campus of Palm Beach State College.
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Behind the Scenes of a TGL Match—and Why Its Fans Might Have the Best Seats in Golf
The event featured a formal dinner setting.
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Why Subway Hosted a Fancy Five-Course Meal
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The Rubin Museum of Art focuses on Himalayan Art and boasts 6 floors of gallery space.
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Sports
Super Bowl LIX: Event Producers Give Kendrick Lamar's Halftime Show an A
Event professionals praised the show's choreography, stage designs, and powerful messaging.
Kendrick Lamar performed at Super Bowl LIX on Feb. 9, 2025. The show 'may have been the best field usage in halftime history,' says Matt Stoelt, one of 10 event producers who reviewed the performance for BizBash.
Sponsored
5 Experiential Event Trends for 2025
Forget the tired tactics of the past—attendees in 2025 crave experiences that deviate from the expected.
Experiential Event Trends by Interactive Entertainment Group
Sports
Behind the Scenes of a TGL Match—and Why Its Fans Might Have the Best Seats in Golf
Find out how the buzzy new golf league is combining innovative tech and familiar indoor sporting event elements with a traditional golf match.
TGL matches take place at SoFi Center on the campus of Palm Beach State College.
Experiential Marketing, Activations & Sponsorships
Why Subway Hosted a Fancy Five-Course Meal
The restaurant chain showcased its ingredients in unexpected ways with an immersive dinner experience in NYC.
The event featured a formal dinner setting.
Strategy
What Skills Do Event Professionals Need to Succeed in 2025?
For today's new hires, event industry leaders aren't just looking for hard skills and experience—they're emphasizing adaptability, curiosity, and a proactive approach to problem-solving.
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Event Production & Fabrication
Grammys 2025: All the Event Moments We Loved This Year
The 67th Grammy Awards proved "the show must go on" in the wake of LA's wildfires. Here's a look at some standout moments from the weekend, which raised millions of dollars for victims and first responders.
Best New Artist winner Chappell Roan performed—and also used her acceptance speech to encourage labels and music industry executives to offer higher wages and healthcare to up-and-coming artists.
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Event Production & Fabrication
Grammys 2025: All the Event Moments We Loved This Year
Sports
Super Bowl LIX: Event Producers Give Kendrick Lamar's Halftime Show an A
Strategy
What Skills Do Event Professionals Need to Succeed in 2025?
Event Design & Decor
Chill Out: These Ski Resort-Inspired Events and Activations Are Snow Much Fun
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X Games Aspen 2025: How Brands Like Sonic and Monster Energy Shredded the Marketing Game
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BizBash 25th Anniversary: A Look Back at Some of Our Favorite Super Bowl Activations
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BizBash 25th Anniversary: A Look Back at Some of Our Favorite Super Bowl Activations
In honor of the milestone BizBash is celebrating this year, we're looking back at some of our tentpole event coverage through the years.
2019 · Super Bowl LIII · Atlanta
Event Design & Decor
Chill Out: These Ski Resort-Inspired Events and Activations Are Snow Much Fun
‘Tis the season for winter gatherings filled with cozy decor and activities that transport attendees to the mountain slopes.
Casamigos returned as the exclusive tequila partner with its giant ice luge and ski lodge-inspired activation.
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X Games Aspen 2025: How Brands Like Sonic and Monster Energy Shredded the Marketing Game
The event was full of firsts for snowboarders and activating sponsors alike.
Monster Energy executed a two-story space that played host to DJ sets and live podcasting sessions.
Event Tech & Tools
Event Tech Check: Cool New Tools for Virtual Event Production, Exhibitor ROI, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
At CES, appliance and electronics manufacturer Hisense hosted an immersive booth experience designed and executed by Impact XM. The space aimed to showcase Hisense's technology through the overarching theme of 'AI Your Life,' which highlighted how artificial intelligence can enhance everyday living through various interactive zones and activations. See more: CES 2025: 50+ Memorable Ways Brands Drove Innovation at the Giant Tech Show
Event Production & Fabrication
Find Out How Daiya Let New Yorkers ‘Rent’ a Slice of Its New Pizza
The plant-based food company introduced its dairy-free pies with a clever activation inspired by old-school video rental stores.
Plant-based food company Daiya opened a one-day-only pop-up called Crustbuster in SoHo.
Opinion & Experts
The Case for Hosting Events in Los Angeles Right Now
Local event professionals share how the wildfires have impacted their events—and why bringing productions to Los Angeles right now is safe and more important than ever.
As of press time, both the Palisades and Eaton fires were almost 100% contained.
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