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March 6, 2019
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American Express returned to host The Amex Experience during this year's WNBA All-Star Weekend. The immersive experience celebrated WNBA fandom and women’s sports.
Sports
Why More and More Brands Are Sponsoring Women's Sports Leagues
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Event Design & Decor
8 Steal-Worthy Event Ideas BizBash Spotted on Instagram
At Create & Cultivate's Los Angeles conference in 2020, all sponsors were offered design recommendations, including floral and greenery options, as well as mood board inspiration. This allowed their activations to match the event's Instagram-friendly aesthetic and theme while still ensuring their messaging was front and center. Main stage sponsor Mastercard, for example, subtly integrated its signature logo in the floral display. This allowed it to appear in every photo captured—without taking away from the stage's gorgeous floral designs. See more: Why Did All the Activations at the Create & Cultivate Conference Look Alike?
Strategy
How to Keep Sponsors Happy—Without Sacrificing an Event's Integrity
C2 Montréal will be held at the Grand Quay of the Port of Montreal for the second year in a row. In 2024, the new venue helped the event move away from the conventional office environment and instead provided an inspiring backdrop. Read last year's coverage here.
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Why More and More Brands Are Sponsoring Women's Sports Leagues
From basketball to volleyball, brands like BIC are scoring with consumers thanks to partnership deals with women's sports teams and female athletes.
American Express returned to host The Amex Experience during this year's WNBA All-Star Weekend. The immersive experience celebrated WNBA fandom and women’s sports.
Event Design & Decor
8 Steal-Worthy Event Ideas BizBash Spotted on Instagram
Take a peek at Instagram photos full of wow-worthy event ideas to serve as inspiration for your next gathering.
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Strategy
How to Keep Sponsors Happy—Without Sacrificing an Event's Integrity
Sponsorships can make or break an event's budget, but satisfying sponsors without losing authenticity can be a delicate balancing act.
At Create & Cultivate's Los Angeles conference in 2020, all sponsors were offered design recommendations, including floral and greenery options, as well as mood board inspiration. This allowed their activations to match the event's Instagram-friendly aesthetic and theme while still ensuring their messaging was front and center. Main stage sponsor Mastercard, for example, subtly integrated its signature logo in the floral display. This allowed it to appear in every photo captured—without taking away from the stage's gorgeous floral designs. See more: Why Did All the Activations at the Create & Cultivate Conference Look Alike?
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What's New in Meetings and Trade Shows: Freeman's New Trends Report, C2 Montréal, and New Resources for Planners
BizBash rounds up the latest news related to meetings, trade shows, and CVBs/DMOs.
C2 Montréal will be held at the Grand Quay of the Port of Montreal for the second year in a row. In 2024, the new venue helped the event move away from the conventional office environment and instead provided an inspiring backdrop. Read last year's coverage here.
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Trend Spotted: Murder Mysteries Are Having a Moment at Events
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Netflix Rebuilds a Bookstore for 'YOU' Fan Experience—See Inside Joe Goldberg's Twisted Reality
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Netflix Rebuilds a Bookstore for 'YOU' Fan Experience—See Inside Joe Goldberg's Twisted Reality
The streaming service tapped longtime agency partner Invisible North to transform a blank-canvas venue in New York into Mooney’s Bookstore—creepy cage and all.
The YOU event took place April 22 and 23 in a completely transformed, 5,000-square-foot space located at 489 Broome St., just ahead of the release of season five, the final season of the beloved show.
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Beyond the Ballroom: Unexpected Event Spaces That Wow Attendees
Transform your event with these unforgettable venue ideas.
The Global Leadership Summit at The Bass Museum, Miami.
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Trend Spotted: Murder Mysteries Are Having a Moment at Events
From mystery-centric dinner parties to true-crime-inspired experiences, more and more events are letting guests channel their inner detective.
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Inside Allegiant Stadium: Vegas’ Most Unexpected Venue for Unforgettable Private Events
Create unforgettable experiences and host your next event at Allegiant Stadium.
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Laps, Luxury, and Logistics: Inside the 2025 Formula 1 Crypto.com Miami Grand Prix
BizBash went on the track, in the Paddock, and behind the scenes at Hard Rock Stadium to learn about the fourth installment of Miami’s biggest and best Race Week of the year.
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What's New in Event Venues: Art-Centric Experiences, All-Inclusive Resort Add-Ons, and More
BizBash rounds up the latest news from hotels, convention centers, meeting spaces, restaurants, and other event venues around the world.
W Hotels recently revealed a multimillion-dollar transformation of W Austin—and the resulting space now boasts the Texas capital's largest suite. Penthouse I (pictured) spans 1,798 square feet; in addition to panoramic views of Lady Bird Lake and the Austin skyline, the suite has a separate service entrance, perfect for catered social gatherings at the large dining table. The hotel has 32 suites in all, which offer personalized concierge service, Dyson Airblades, record players, and exclusive artwork from artists across Texas and beyond.
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