Nominations are now open for the 12th Annual EEAs!
It's time to make your mark. Nominations are now open for the 12th Annual Event Experience Awards!

Everyone Deserves to Love Their Work

Rediscover passion for the industry using Smart Experience Design—and fun!

Each year, the International Live Events Association, ILEA, puts on an awards ceremony to recognize excellence in events nationwide; BeEvents was a trusted partner for the Minneapolis-based activation. Here, a panda and polar bear show off their yoga skills to delighted event professionals, reminding them that working in the events industry doesn't have to be so serious—it can be fun!
Each year, the International Live Events Association, ILEA, puts on an awards ceremony to recognize excellence in events nationwide; BeEvents was a trusted partner for the Minneapolis-based activation. Here, a panda and polar bear show off their yoga skills to delighted event professionals, reminding them that working in the events industry doesn't have to be so serious—it can be fun!
Photo: Jeannine Marie Photography

Relentless deadlines, ever-tightening budgets, lack of buy-in, and the constant pressure to deliver major results. Sound familiar? It's no secret that the events industry is a pressure cooker, leaving even the most seasoned professionals feeling burnt out and exhausted.

It doesn't have to be this way! Imagine all that stress simply fading away, and think of just how magical your job could be. It all begins with embracing Smart Experience Design.

Smart Experience Design is a strategy born from the desire to make experiences better by pushing boundaries while respecting budgets. It's the collective wisdom gained from decades of delivering high-impact experiences that people love. BeEvents delivers this strategy through a process that optimizes budgets and measures success, and is the most fun you have at work.

Smart Experience Design infuses joy, creativity, and excitement into every step of the planning process. Here's how:

Creative Collaboration Is Inherently Fun

Producing experiences requires logistical excellence, but let's face it: being bogged down by logistics can stifle creative thinking. When partnering with a creative agency, you're allowed to escape the mundane and participate in sessions brimming with energy, novelty, and boundless creativity. Picture a space where the pressure melts away, and you're invited to dream big. From the initial meeting with the Creative Director to the actualization of your experience, our collaborative approach will ignite your imagination and leave you eagerly anticipating what's next.

Certainty Around What Lies Ahead

When immersed in the intricacies of planning, envisioning the end result with clarity can often feel impossible. Our proven process ensures that you always know what to expect, eliminating surprises along the way. We provide a roadmap that guides you seamlessly from concept to execution, with deadlines clearly defined and solutions tailored exactly to your needs. Our guidance will help alleviate any anxiety or uncertainty during the planning process.

Design Within Reach

Creativity knows no bounds, yet design operates within them. We understand the balance between vision and constraints—be it timelines, budgets, or stakeholder expectations. They are simply opportunities for innovation. We integrate your goals and constraints seamlessly into our designs, ensuring solutions that meet your needs and impress stakeholders. Our approach maximizes impact while staying grounded in reality. Rest assured, there's no compromising or scaling back; we empathize with the pressures you face and strive to deliver solutions that resonate. 


Amidst the stress and demands of the industry, everyone deserves to rediscover the joy in their work. By embracing Smart Experience Design, we're here to show you how to turn the daily grind into a source of excitement and inspiration. By infusing every step of the process with energy, enthusiasm, and yes—even a bit of fun—we're here to make your job enjoyable again.

Are you ready to experience the fun of Smart Experience Design? BeEvents is here to guide you every step of the way.