SelfieSpott is a new text-based photo branding opportunity from CTM Events. Planners can create a graphic overlay with their event’s logo and information. Then when guests text their photo to a designated number, they instantly receive a message back that provides a link to their image with the branded content added. The link has a “flip over” option so additional content, such as photos and sponsor information, can be included on the virtual “back” of the photo. Each SelfieSpott image also has social sharing links included so users can share their customized photo on Facebook and Twitter or via email or text. Planners also receive the mobile number or email of users for later permission-based follow-up.