Thousands of anxious partygoers clogged the entrance of club Mansion trying to get into an MTV-related party for fashion photographer David LaChapelle. The bash, hosted by Paris Hilton, was sponsored by Yahoo, Steve Madden, and Cingular, whose logos were prominent elements of the decor.
Logistics Management Group prepared for the event with a Hollywood-style red carpet and red velvet ropes, but that wasn't enough to keep the crowd under control. Would-be patrons were kept waiting for hours, and even tickets couldn't get clubgoers or journalists in the door any faster. Inside, the music was loud, hot pink giant stuffed flamingos hung from the ceiling, a huge Yahoo logo appeared to be suspended in air (but was attached to the wall), and color-changing lights shifted while Cingular and Steve Madden logos were projected on large screens. The V.I.P. area held several televisions playing sponsor videos while celebrities like Paris Hilton and cast members from The Apprentice milled about.
—Stacy Aldrich
Logistics Management Group prepared for the event with a Hollywood-style red carpet and red velvet ropes, but that wasn't enough to keep the crowd under control. Would-be patrons were kept waiting for hours, and even tickets couldn't get clubgoers or journalists in the door any faster. Inside, the music was loud, hot pink giant stuffed flamingos hung from the ceiling, a huge Yahoo logo appeared to be suspended in air (but was attached to the wall), and color-changing lights shifted while Cingular and Steve Madden logos were projected on large screens. The V.I.P. area held several televisions playing sponsor videos while celebrities like Paris Hilton and cast members from The Apprentice milled about.
—Stacy Aldrich

Mansion glowed more brightly than usual at the Paris Hilton party the night before the MTV Video Music Awards.

Large images, which changed frequently, graced the screen at Mansion.

Sponsors' logos were projected onto walls and screens at the chic club.

Yahoo's logo jutted out from the wall and looked suspended in the air.