Billboard advertising might be considered old school, but that doesn’t mean it’s boring. Brands continue to promote their products using the bigger-than-life promotional tool in clever, witty and innovative ways. From using real hair to hair-raising visuals, here's a look at some recent fun and functional billboard advertising campaigns.
adidas’ Liquid Billboard
Photo: Courtesy of adidas
American Express’ “Built for Business” Installations
Photo: Courtesy of American Express
Amazon Prime Video's "Wheel of Time" Anamorphic Billboard
Photo: Courtesy of Amazon Prime Video
Jägermeister's Coffee-Dispensing Billboard
Photo: Courtesy of Jägermeister
Dollar Shave Club’s OOH (“Out-of-Hair”) Billboard
Photo: Courtesy of CNW Group/Dollar Shave Club
Dollar Shave Club’s OOH (“Out-of-Hair”) Billboard
Photo: Courtesy of CNW Group/Dollar Shave Club
Absolut’s #TogetherIRL Billboard
Photo: @talonooh/Instagram
McDonald’s' Walk-Thru McFlurry Billboard
Photo: Courtesy of McDonald’s
Swae Lee x CÎROC Sounds of Summer Experience
Photo: Leo Diaz
Plentify's Edible Billboard
Photo: Courtesy of Plentify