BIZBASH CALL SHEET — #211 — Thursday, 03.01.12
Compiled today by Jana Schiowitz and Anna Sekula in New York
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TODAY'S CALENDAR: The TED Conference continues in Long Beach, California
* INCOMING *
1. SITE SUMMIT: Yesterday, Facebook held an advertising-focused conference at the American Museum of Natural History in New York with a keynote presentation from C.O.O. Sheryl Sandberg. The social media site announced third-party marketing apps and a program that will allow ads to show up on mobile news feeds. Event Farm handled all registration and iPad check-ins for the conference. VentureBeat:
http://bit.ly/A7jnyc
Ad Age provides more insight into what the new offerings mean for business: "Brands expend time and resources on Facebook, but not a lot of advertising dollars given how many hours consumers spend there. So, on the eve of an expected I.P.O., Facebook essentially relaunched its ad business at an event today in New York. The goal: Make advertising, or "stories" in Facebook parlance, a more appealing sell for brands. One key part of this is serving ads Facebook's 425 million mobile users, a long-awaited step to monetize a key revenue source."
http://bit.ly/wcZbb7
2. FACE TIME: Wednesday also saw the social networking platform roll out other services, including its timeline format. Brands are already using the new function to tell consumers about new products and chart their history through photos, news clips, and old ads. Ad Age staff lists some of their favorites:
http://bit.ly/yahmL4
Mashable reviewed 20 Facebook page cover photos to inspire brands:
http://on.mash.to/ywwAkR
3. OSCAR WATCH: The Academy Awards drew more viewers this year with 39.3 million households tuning it, but it still fell behind the Grammys for the second year in a row. Ad Age:
http://bit.ly/x6RT1X
4. TRAVEL BOOKING SITE LAUNCH: A new automated Web site for booking group hotel rooms called Groupize.com debuted Wednesday. The online resource for planners looking to book up to 25 rooms provides users with hotel options from a database of more than 25,000 venues. Boston.com: "The person making the reservation can designate the type of group and if guests will need meeting space or meals at the hotel, then invite guests to customize the type of room they want and pay with their own credit cards."
http://bo.st/wWDY9k
To book:
http://bit.ly/hS97Ug
5. EXCHANGING ROLES: Armani Exchange’s former head of marketing Tom Jarrold, and creative director Matthew Scrivens, launched new marketing agency Jet/MMS. WWD: " Jarrold said during the 10 years he spent at A|X, the marketing landscape changed dramatically. The rise of the Internet has caused segmentation among brand service firms with different companies specializing in different parts of the business, including digital, app creators, and social media experts. JET/MMS will ‘focus on big ideas that are media agnostic and work across all platforms,’ Jarrold said, including traditional advertising campaigns, store windows, events, press relations, and social media.”
http://bit.ly/yJejLv
* LOCAL NEWS *
BOSTON: The Boston chapter of 100 Women in Hedge Funds will host a conference March 23. For the first time, all of the event's proceeds will be donated to charity, benefitting the Clinton Foundation's Alliance For A Healthier Generation. BizJournals.com:
http://bit.ly/z0hMKJ
Here's a thematic menu idea for next leap day: put frog legs on the menu, as many local chefs did at their restaurants yesterday.
The Boston Herald:
http://bit.ly/ykLU29
CHICAGO: The Chicago Symphony Orchestra's women's board hosts "Remix II: Turned Up" at Architectural Artifacts Friday. DJs Madrid and Masonic will spin, and Tito's Handmade Vodka and Half Acre Brewing Company are liquor sponsors. Navigant Consulting Inc. is the event sponsor.
http://bit.ly/STzH7
The stories and recipes of Holocaust survivors will be the topic of a pre-Passover lunch hosted by Hadassah Chicago Chapter on March 6 in Wilmette at Beth Hillel Congregation Bnai Emunah. June Feiss Hersh, author of “Recipes Remembered: A Celebration of Survival‚” will be the speaker. Chicago Tribune:
http://trib.in/wyTwJo
Vampire Weekend, Feist, Hot Chip, and A$AP Rocky are among the first acts announced for the 2012 Pitchfork Music Festival. The three-day indie music mecca will take place July 13-15 at Union Park in Chicago. Billboard.com:
http://bit.ly/xJPW13
LAS VEGAS: Vegas Inc: "The [Nevada Taxicab Authority] board unanimously denied a request for additional cabs during next month’s N.C.A.A. March Madness Basketball Tournament and significantly trimmed a request for more vehicles on the weekend leading up to the March 11 Nascar race at the Las Vegas Motor Speedway."
http://bit.ly/wrH6oq
Friends of the Shade Tree will host its 10th annual "Girls Night Out" charity event May 3 at Hyde Bellagio.
LOS ANGELES: Sushi Nozawa closed yesterday after 25 years. Its chef, Kazunori Nozawa, will turn his focus to his latest venture, Sugarfish, slated to reopen in the same location later in the spring.
This week, a group of foreign ambassadors are in town for a public diplomacy program known as "Experience America," which organizes trips around the U.S. intended to help them experience the country outside their posts in Washington and develop their understanding. The trip kicked off Tuesday and runs through Friday, and includes visits to places like the J. Paul Getty Museum, C.A.A., and Warner Brothers.
MIAMI/SOUTH FLORIDA: The It Girl Lifestyle Shopping Expo is today at the Soho Studios at the Wynwood Convention Center. Shopping, food, DJs, a beauty bar, and more will take over 3,000 square feet of space.
The Children's Cancer Caring Center of Miami is hosting a fund-raising event, "Save Our Children," tonight. The event will be held at Foxhole Lounge and sponsored by Pinnacle.
http://on.fb.me/wzjPjf
NEW YORK: The Brooklyn Museum’s 2012 Brooklyn Artists Ball will be held on April 18. For this year’s event, 16 female artists from the borough, including Kenya Robinson, Sheila Pepe, and Natalie Frank, will create tabletop environments, actress Marisa Tomei will serve as honorary chair, and W magazine will sponsor the after-party.
The New York City Council will hold a meeting March 7 to discuss the letter-grading inspection system that promotes food safety in city restaurants. The New York Times:
http://nyti.ms/z5MqKG
The Barclays Center, which will be the new home of the Nets baseketball team, is looking for Brooklyn-based food vendors to serve food at the arena during basketball games and concerts. New York Daily News:
http://nydn.us/wMT9OH
The New York Times restaurant critic Pete Wells reviews Chanterelle's replacement, Korean restaurant Jungsik: "New Yorkers who crave Korean cuisine for its militant strafings of chile paste and raw garlic may find that Jungsik takes some getting used to. Its goal is refinement, for better and, at times, for worse."
http://nyti.ms/yWezv7
ORLANDO: Actors Dan Aykroyd and Cheryl Hines will host "An Evening at the Palace," a gala to benefit UCP of Central Florida March 10 at the Buena Vista Palace Hotel & Spa. Sponsors include Premier Beverage, PSAV, and Freeman.
TORONTO: The Bloor Hot Docs Cinema hosted a media event Wednesday. The century-old cinema has been undergoing renovations since June and will reopen to the public March 16. The 700-seat theatre will continue to host the annual Hot Docs documentary film festival as well as other local film festivals.
WASHINGTON: The Event Group International announced that it will expand its corporate office locations to five new states: Georgia, North Carolina, South Carolina, Tennessee, and Ohio.
http://bit.ly/yIJ2Lc
YOUR NEWS: What are you doing? Tell us: [email protected].
With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, Carla Warrilow in Toronto, and Jana Schiowitz and Anna Sekula in New York.
BizBash Call Sheet is the must-read daily digest of event industry news from BizBash.com.
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