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BIZBASH CALL SHEET — #22 — Thursday, 05.19.11
Compiled today by Chad Kaydo in New York
Feed the Sheet: [email protected]
Subscribe: http://info.bizbash.com/callsheet.html
* INCOMING *
1. GAGA FOR COFFEE: Lady Gaga—named the world's most powerful celebrity by Forbes this week—is partnering with Starbucks to promote her new album's release next week. USA Today: "Beginning Thursday, Starbucks will host a Gaga-infused scavenger hunt across its digital properties from Facebook to Twitter to Foursquare. Gaga fanatics can follow her exploits and search out clues. There are gaggles of prizes, but the top winner gets special access to a Lady Gaga concert during her 2012 world tour."
http://usat.ly/iPPG3F
2. TV GETS MORE SOCIAL: The New York Times on Upfront Week in New York: "Social media have been an integral part of the sales pitch at the 'upfront' presentations held by Fox on Monday, ABC on Tuesday and CBS on Wednesday…On Thursday, the CW network—owned by Time Warner and the CBS Corporation—will take it a step further, telling advertisers they can be part of its engagement with viewers. CW executives will announce at their presentation two initiatives that let advertisers follow viewers onto social media Web sites and reward them for watching."
http://nyti.ms/jNgPtS
3. MORE SOCIAL MEDIA: Mashable highlights another social media platform with possible event ramifications: "Whereberry focuses not on what you’ve done, as most checkin services originally did, but rather on what you plan to do. These types of preemptive check-in services are popping up everywhere—recommendation engine Ditto, plan maker ImUp4, and location-based Q&A app Localmind are just a few examples. Even Foursquare has cast its gaze toward the future."
http://on.mash.to/mD5azy
4. LYNCH SPOT: David Lynch is designing a French venue. WWD: In September "the owners of Social Club in Paris will open a new club directly below their space on 142 rue Montmartre, dubbed Silencio. The basement venue will be entirely conceived and designed by the director—right down to the furniture—and will feature a bar, restaurant, movie theater, concert hall and art library."
http://bit.ly/l3rLg8
* LOCAL NEWS *
BOSTON: A fund-raiser for the Greater Boston Real Estate Board will take place at the Museum of Fine Arts Saturday and is expected to draw 300 guests. Corinthian Events is producing the event, which includes entertainment ranging from bag pipers to string and brass quartets.
The Boston Public Library now features a guided Civil War exhibit that can be incorporated into events held there, which are handled by the Catered Affair.
http://bit.ly/mwy6Z5
CHICAGO: The Museum of Science and Industry will host its annual Columbian Ball October 22. This year’s ball will highlight the Museum’s permanent, rotating exhibition "Fast Forward ... Inventing the Future." No vendors have been announced yet.
Chicago Cut Steakhouse, which has two private dining rooms, has an updated menu with new seafood selections. Items include sushi-grade yellowfin tuna, Scottish salmon, and dover sole.
http://bit.ly/lSAE7N
The woman's board of the Boys & Girls Club of Chicago will host its annual summer ball at the Hilton Chicago on Friday. The band Party on the Moon will play, and Heffernan Morgan Ronsley will handle decor. Sponsors include Abbott Laboratories and Northern Trust.
Tonight AIDS-focused charity Vital Bridges will host a kickoff party for its Chefs and the City benefit at Tzar Ultra Lounge. Sponsors include Grey Goose vodka, Ford models, and Gibson's.
The Peninsula Chicago celebrates its 10th anniversary on June 1. In honor of the milestone, next month the hotel will offer special room rates, discounted spa services, and themed menu items such as the "Pen 10" cocktail.
MIAMI: The New World Center will host the South Florida debut of the new Audi A7 coupe tonight. Event design and production is being handled by Siinc Agency with flowers from Flower Bazaar, audiovisual production and lighting from 3B Production, canopies and generator from EventStar, and online RSVP and digital check-in from Radiant Event Technology.
Sponsors for A Flare for Design tonight at DCOTA include Prestige Imports, Gilt City Miami, Ocean Drive Magazine, and V Georgio Vodka. The program features a fashion show and displays of the interior design trends along with a performance by Grammy winner Rees Bridges of Dirty Vegas.
NEW ORLEANS: The Hyatt Regency New Orleans began accepting reservations yesterday for guest stays beginning on October 19. The 1,193-room property has undergone a $275 million redesign and doubled its meeting and exhibition space. The 32-story hotel now offers the most meeting space of any hotel in the city, with two 25,000-square-foot ballrooms, 64 meeting and banquet rooms, 21 executive level meeting rooms, seven boardrooms, and more than 80,000 square feet of exhibition space, highlighted by a new 50,000-square-foot exhibit hall.
http://bit.ly/k0FEI5
NEW YORK: Contributor Jim Shi reports: IMG Fashion said Wednesday that it plans to raise the venue costs for Mercedes-Benz Fashion Week for the first time in three years, upping the costs of spaces at the Lincoln Center site by an average of 8 percent. That means the Theatre venue will now be available for $54,000, up from $50,000; the Stage for $43,000, from $40,000; the Studio for $30,000, from $28,000; and the Box for $16,500, from $15,000. The prices had remained steady through last year’s transition from Bryant Park to Lincoln Center’s Damrosch Park, which offered new services such as a high-tech Fashion GPS registration and seating system. The pricing also includes such features as security, lighting, sound, staging, marketing materials and even rolling racks, as well as designated areas for hair and makeup.
The 16th anniversary Gen Art Film Festival kicks off June 8 at the Ziegfeld Theatre with lead partners Disaronno and Brancott Estate Wines. The launch party is May 24 at the 7 For All Mankind store in SoHo, and the run of the festival is at the Visual Arts Theatre.
ORLANDO: The Peabody Orlando will host the first Clean the World Gala on November 5. The gala, which is expected to attract approximately 1,200 attendees, will feature cultural dance troupes from several countries and continents that have received soaps from Clean the World, including Africa, Albania, Colombia, Haiti, and the United States. The organization is actively looking for a celebrity host.
WASHINGTON: New York-based Relevant Group is producing the opening reception for the Renaissance Arlington Capital View tonight. DJ Mia Moretti will be performing alongside electric violinist Caitlin Moe, while New York's Blue Ribbon Restaurant Group will be serving up a “Blue Ribbon Classics” menu in the hotel's lounge. The Aba Agency is handling PR.
Providence Hospital’s 150th anniversary gala is Saturday at the Ronald Reagan Building. Sharon Henry & Company is handling production, while DC Rentals is doing the decor and rentals. Running since 1988, the gala is expected to reel in some 500 people and has already raised $550,000. Other vendors include JLB Floral (flowers) and SCECON (lighting and audiovisual production).
YOUR NEWS: What are you doing? Tell us: [email protected].
BizBash Call Sheet is the must-read daily digest of event industry news from BizBash.com.
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