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  1. Venues & Destinations

Bowlmor Times Square: An Exclusive First Look at the Vast Midtown Location

Anna Sekula
February 16, 2010

This fall, Strike Holdings will open its largest Bowlmor Lanes location yet, a mammoth 90,000-square-foot facility inside the former New York Times building on West 44th Street. The company gave us an exclusive first look at its plans.

Construction on Bowlmor Times Square began earlier this month, and in October, Strike expects to unveil a multilevel venue divided into seven sections styled after key areas of the city, including Chinatown, Central Park, the subway system, and TriBeCa.

CMS Architecture & Design, the firm that created the look of TriBeCa's Dylan Prime and Charlie Palmer Steak in Las Vegas, is handling the design. Among the plans for the interior are a front desk inspired by Times Square in the 1960s, a concierge and shoe-shining service, a lounge with Warhol-inspired artwork, and a stairway modeled after the Brooklyn Bridge. The owners even hit the Tavern on the Green auction in January to pick up items for a Central Park-themed area.

A total of 50 bowling lanes will be divvied into separate sections, allowing each area to be available for private rental. Two event spaces, the 1,000-square-foot TriBeCa Loft and the 2,500-square-foot SoHo Loft, will be able to be combined.

Strike Holdings has yet to announce which chef will create the menu, but in the works are three bars (one with a wood-burning oven for pizzas) and a restaurant with tiered seating.

Bowlmor Times Square
Bowlmor Times Square
Rendering: Courtesy of Strike Holdings
Spread across 90,000 square feet, Bowlmor Times Square will be divided into seven themed sections designed after locations in the city.
Spread across 90,000 square feet, Bowlmor Times Square will be divided into seven themed sections designed after locations in the city.
Rendering: Courtesy of Strike Holdings
The Central Park area will have a lounge with working fire pits.
The Central Park area will have a lounge with working fire pits.
Rendering: Courtesy of Strike Holdings
Overlooking the main bar will be a restaurant with tiered seating. The main bar will be outfitted with a wood-burning pizza oven.
Overlooking the main bar will be a restaurant with tiered seating. The main bar will be outfitted with a wood-burning pizza oven.
Rendering: Courtesy of Strike Holdings
Each section will have its own set of lanes and be available for private rental. Two event spaces can be combined into one large room.
Each section will have its own set of lanes and be available for private rental. Two event spaces can be combined into one large room.
Rendering: Courtesy of Strike Holdings
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