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  1. Venues & Destinations
  2. United States
  3. Orlando / Central Florida

Historic Tampa Building Hosts Gasparilla Film Festival Party Despite Lack of Electricity, Water

Mitra Sorrells
March 30, 2011
The former Kress department store building in downtown Tampa has been empty, unused, and gradually decaying for decades. But Sunday it came to life with burlesque dancers, stiltwalkers, and more than 500 people for the Gasparilla International Film Festival’s closing party, despite the fact that the 1929-era building does not have electricity or running water.
 
“I’m a glutton for punishment,” said Monica Varner, the festival’s event planner and owner of Elan Event Studio, referring to the amount of effort it took to create an event inside the old structure. Varner said she had been eyeing the ornate building for some time because “there’s not much going on in downtown Tampa, so I’m always trying to think of ways to bring events there.” The Kress Building has been on the National Register of Historic Places since 1983.

Varner brought in water, ice, a generator, and portable restrooms for the ticketed event celebrating the end of the four-day film festival that included more than 86 films at three theaters. The carnival theme party took place inside the historic building’s cavernous ground floor, an 11,000-square-foot room with 30-foot coffered ceilings that helped keep it relatively cool despite temperatures in the mid-80s earlier in the day and no air-conditioning. Organizers kept the front and back doors—which had to be rebuilt to bring the building up to fire code—open throughout the party to create air flow.

MMD Events constructed a two-story stage at the rear of the room that was divided into four performance cubes, one in each corner measuring 10 feet deep and wide and eight feet high. Artist Dawn Hunt painted the plywood facade of the cubes to look like colorful circus curtains. Inside each one, dancers from Le Teaze Burlesque Troupe performed throughout the party. The center of the two-story stage housed DJ Fresh on the top floor and a bar on the bottom. MMD Events also built a 16-foot square bar in the middle of the room. Scaffolding in the center of the square held liquor bottles and also supported cantina lights, which added to the sideshow feel.

Decorators draped high-top cocktail tables in the middle of the room with bright striped fabric from Connie Duglin Specialty Linens to mimic a circus tent, while the perimeter of the room had a mix of MMD’s vintage furniture pieces such as church pews and antique chairs. Volunteer models wearing custom corsets, fishnet stockings, and dramatic hair and makeup served as both entertainment and wait staff for the party. Good Food Catering Company created three serving stations, including a "Haute Dog Bar" serving sliders and corn dogs.

The building’s owner said she has been trying to find a tenant for the building for several years, but now she may also market the site as an event venue.

E20292standalone
Photo: K&K Photography
The Kress Building housed a department store from 1929 until around 1980, but it has been vacant since that time.
The Kress Building housed a department store from 1929 until around 1980, but it has been vacant since that time.
Photo: K&K Photography
Organizers used the 11,000-square-foot ground-floor room of the building for the party.
Organizers used the 11,000-square-foot ground-floor room of the building for the party.
Photo: K&K Photography
Models dressed in corsets and fishnet stockings served as entertainment and waitstaff for the party.
Models dressed in corsets and fishnet stockings served as entertainment and waitstaff for the party.
Photo: K&K Photography
While guests waited to enter the party, an entertainer on stilts performed tricks with fire.
While guests waited to enter the party, an entertainer on stilts performed tricks with fire.
Photo: K&K Photography
Organizers also created a small stage for a contortionist outside the party, to add to the sideshow feel.
Organizers also created a small stage for a contortionist outside the party, to add to the sideshow feel.
Photo: K&K Photography
Prior to the closing party, the festival presented actor Tom Berenger with a career achievement award at a ceremony inside the nearby Tampa Theatre.
Prior to the closing party, the festival presented actor Tom Berenger with a career achievement award at a ceremony inside the nearby Tampa Theatre.
Photo: K&K Photography
MMD Events used furniture from its 'Vintage and Found Objects' collection to furnish the V.I.P. area.
MMD Events used furniture from its "Vintage and Found Objects" collection to furnish the V.I.P. area.
Photo: K&K Photography
Staff from Good Food Catering Company served sliders and mini corn dogs inside custom cubes at the Haute Dog Bar.
Staff from Good Food Catering Company served sliders and mini corn dogs inside custom cubes at the Haute Dog Bar.
Photo: K&K Photography
Dancers from Le Teaze Burlesque Troupe performed on a two-story stage divided into four cubes.
Dancers from Le Teaze Burlesque Troupe performed on a two-story stage divided into four cubes.
Photo: K&K Photography
Models inside the former department store's front windows greeted guests as they arrived.
Models inside the former department store's front windows greeted guests as they arrived.
Photo: K&K Photography
MMD Events created a booth for DJ Fresh in the middle of the two-story stage.
MMD Events created a booth for DJ Fresh in the middle of the two-story stage.
Photo: K&K Photography
Artist Dawn Hunt painted the facade of the performance cubes to look like circus curtains.
Artist Dawn Hunt painted the facade of the performance cubes to look like circus curtains.
Photo: K&K Photography
MicroSweets provided assorted confections, including peppermint patties and Lillet Blanc marshmallows with milk chocolate coating.
MicroSweets provided assorted confections, including peppermint patties and Lillet Blanc marshmallows with milk chocolate coating.
Photo: K&K Photography
Artist Terry Klaaren spent the evening painting the party scene. His art will be auctioned at the film festival's fall fund-raiser.
Artist Terry Klaaren spent the evening painting the party scene. His art will be auctioned at the film festival's fall fund-raiser.
Photo: K&K Photography
A stiltwalker moved through the crowd during the party.
A stiltwalker moved through the crowd during the party.
Photo: K&K Photography
One of the food stations served popcorn seasoned with a choice of flavoring.
One of the food stations served popcorn seasoned with a choice of flavoring.
Photo: K&K Photography
MMD Events created boxwood hedges to separate seating areas that had a mix of antique furniture and church pews.
MMD Events created boxwood hedges to separate seating areas that had a mix of antique furniture and church pews.
Photo: K&K Photography
In the middle of the square bar, scaffolding topped with cantina lights held the liquor bottles.
In the middle of the square bar, scaffolding topped with cantina lights held the liquor bottles.
Photo: K&K Photography
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