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  1. Catering & Design
  2. Event Design & Decor

In Style Hosts Pre-Fashion Week Runway Show

The celebrity fashion mag teamed up with its corporate parent to host its own fashion show inside the Time Warner Center.

September 14, 2005
Time Warner Inc. and In Style magazine launched the fall shopping season with a runway show and after-party at the Time Warner Center. Called Clothes We Love, the fashion show doubled as a benefit for the AIDS Community Research Initiative of America, Children’s Action Network, Elizabeth Glaser Pediatric AIDS Foundation, Ovarian Cancer Research Fund, and Project ALS.
With so many entities involved, planning the spectacle required a team of people, including Time Warner's Derek Johnson, and In Style associate publisher of marketing Anjali Lewis, director of creative development Cyd Wilson, and even managing editor Charla Lawhon. Anastasia Striegel of One Kick produced the fashion show, which took place on the ground floor of the shopping center, and featured 97 looks from 60 designers, from H&M to Versace.

Kadan Productions created an all-white, square runway that served as a blank slate for JKLD's vibrant lighting, which shifted throughout the show. The show was split up into six segments, each with its own name, color backdrop, and music. The first, “Mod About You,” was a nod to the 60's trend in the fall collections. DJs Kris Bones and Tony McNaney spun music for the runway show, and In Style fashion directors Hal Rubenstein and Cindy Weber Cleary curated the show's looks.

The Daily Blossom's Saundra Parks produced the after-party on the third floor of the shopping center, where set designer Ron Norsworthy created a vibrant lounge, featuring purple couches; red flowers, carpets, tables; and lime green and orange bench seating. Purple shades covered chrome-stemmed lamps. “It is hard transforming a mall, but once we were in that space, with the lights down and all that color, it was great for the time and for the elements [we] were creating,” Wilson said. Lawhon chose the vibrant color scheme: the jewel tones mimicked the fall season's fashion palette.

Flowers were everywhere, with red roses in purple votives on clear rectangular tables and larger arrangements of big red petals with green bamboolike stems in large circular bowls. On the walls were panels of red roses in picture frames suspended above the seating areas. Biz Markie and Q-Tip were the after-party's DJs.

—Kristen Haunss

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The after-party following Time Warner Inc. and In Style magazine's Clothes We Love fashion show at the Time Warner Center featured a bold red and lime green color scheme.
The after-party following Time Warner Inc. and In Style magazine's Clothes We Love fashion show at the Time Warner Center featured a bold red and lime green color scheme.
JKLD washed Kadan Productions' runway with brilliant hues and patterns throughout the show.
JKLD washed Kadan Productions' runway with brilliant hues and patterns throughout the show.
Daily Blossom decorated the after-party space on the third floor with red carpet, tables, and benches. Red roses supported by bamboo stems rose out of glass bowls.
Daily Blossom decorated the after-party space on the third floor with red carpet, tables, and benches. Red roses supported by bamboo stems rose out of glass bowls.
A red circular bar surrounded a column covered with red flowers.
A red circular bar surrounded a column covered with red flowers.
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