The Breast Cancer Research Foundation's Hot Pink Party

On Monday, April 30, the nonprofit returned to the Waldorf-Astoria in New York to host its annual Hot Pink Party. A festive ceiling treatment combined balloons and hanging parasols.
Photo: Nadia Chaudhury/BizBash

To launch the new Carrera 6000 eyewear collection this June, Solstice Sunglasses built a dome in New York's meatpacking district. Inside the air-conditioned tent, guests could see what the new shades looked like on them by posing for photos that were used to create mini flipbooks.
Photo: Sara Jaye Weiss/Startraks