BALLOONS

Fox also brought back the illuminated balloons it had last year, using the inflatables printed with the names of shows to guide guests through the dark.

Guests could release their balloons into a giant Jerry can-shaped netting structure. The concept was designed to allow people to visualize their donations in a whimsical way.

At an AOL event in New York in April, hors d’oeuvres by Pinch Food Design were presented on platters that hung from helium-filled balloons.

To dress the store's facade, Extra! Extra! attached hundreds of balloons from New York City Balloons to the six-story exterior and highlighted the whimsical decoration with floodlights.

In the music room, hundreds of mylar balloons were strung across the ceiling and along the walls to create an elegant yet festive cocktail party atmosphere. The chandelier and wall and curtain treatments were preexisting elements, while all furniture was brought in.

Hundreds of balloons from Balloon Trix hung from the ceiling during the V.I.P. dinner. The space changed colour with each course, starting with blue, morphing to pink for the main course, changing to orange for dessert, and ending in red.

A balloon ceiling treatment covered the dance floor, where guests discoed to the Al Sofia Orchestra and DJ Rock City throughout the night.

At an Art Institute of Chicago gala in May, Kehoe Designs covered the ceiling of an all-white lounge area with hundreds of clear balloons.

Massive pink and red balloons in star shapes and Target's bull's-eye logo filled one entire room of the venue en route to the main party in the gymnasium. Guests were encouraged to playfully pose with the balloons and have their photo taken. A total of 650 balloons were used inside the party.

Purple ribbons anchored balloons to each of the 40 dinner tables.

The Chicago-based balloon artist Willy Chyr, who creates large-scale sculptures for brands and events, brought his largest piece yet to the convention centre.

Van Wyck & Van Wyck projected images of watches onto weather balloons suspended from the ceiling.

The event celebrated Marwen's 25th anniversary, or silver birthday. To underscore the theme, guests entered the dinner tent through a tunnel of silver balloons.