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Inspirinnie

August 2, 2013
At Variety's Power of Youth event, a larger-than-life game of Connect Four tested guests' strategy skills.
At Variety's Power of Youth event, a larger-than-life game of Connect Four tested guests' strategy skills.
Photo: Rich Polk/Getty Images for Variety
At the My Little Pony Ponyfication station, guests including honoree Quvenzhané Wallis got colored hair and so-called 'cutie marks.'
At the My Little Pony Ponyfication station, guests including honoree Quvenzhané Wallis got colored hair and so-called "cutie marks."
Photo: Rich Polk/Getty Images for Variety
The Nerf Rebelle targeting station encouraged guests to take aim with the Heartbreaker Bow and Guardian Crossbow.
The Nerf Rebelle targeting station encouraged guests to take aim with the Heartbreaker Bow and Guardian Crossbow.
Photo: Rich Polk/Getty Images for Variety
A station from Play-Doh offered plenty of surface area for guests to get creative.
A station from Play-Doh offered plenty of surface area for guests to get creative.
Photo: Rich Polk/Getty Images for Variety
The event's activities catered to the under-25 (and in some cases, much younger) set.
The event's activities catered to the under-25 (and in some cases, much younger) set.
Photo: Rich Polk/Getty Images for Variety
Actvities like Pop-a-Shot kept guests active at the playful afternoon event.
Actvities like Pop-a-Shot kept guests active at the playful afternoon event.
Photo: Rich Polk/Getty Images for Variety
Costumed Mr. Potato Head characters squared off with Transformers.
Costumed Mr. Potato Head characters squared off with Transformers.
Photo: Jonathan Leibson/Getty Images for Variety
The alfresco party sprawled over Paramount with a graphic black-and-white look.
The alfresco party sprawled over Paramount with a graphic black-and-white look.
Photo: Gabor Ekecs
Newsprint wallpaper and pillows and pedestals bearing graphic fonts popped at The Newsroom party.
Newsprint wallpaper and pillows and pedestals bearing graphic fonts popped at The Newsroom party.
Photo: Gabor Ekecs
Guests tried their luck at newscaster karaoke on a specially built news desk set.
Guests tried their luck at newscaster karaoke on a specially built news desk set.
Photo: Gabor Ekecs
Yellow flowers provided pops of color against black-and-white tabletops.
Yellow flowers provided pops of color against black-and-white tabletops.
Photo: Gabor Ekecs
A custom installation in Paramount's fountain used reengineered vintage TVs.
A custom installation in Paramount's fountain used reengineered vintage TVs.
Photo: Gabor Ekecs
Key art for the new season and news clips plastered the arrivals wall.
Key art for the new season and news clips plastered the arrivals wall.
Photo: Gabor Ekecs
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Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
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See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
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Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.
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The massive celebration was a challenge for many reasons, but the global Pride event was still authentically D.C. Hear from organizers at Destination DC and Capital Pride Alliance.
WorldPride D.C. took place May 17-June 8.
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Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio
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Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
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Top Trending Stories on BizBash: June 2025
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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LinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.
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Block Party: See How Minecraft Was Transformed Into an IRL Video Game
The popular game has been turned into an interactive in-person experience that just opened in Canada.
Visitors embark on a rescue mission with a team of fellow Minecrafters.
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7 Event Venues in St. Louis That Will Wow Attendees
From an architectural playground and museum to a luxury hotel, visitors are sure to be pleasantly surprised.
1. City Museum
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