Citi Open returned as a sponsor with a red, white, and blue lounge and its signature tennis ball decor in wire buckets on the tables and adorning the base of the coffee tables.
Photo: Tony Brown/imijphoto.com for BizBash
Sapphire Now
At the conference, which wrapped May 7 at the Orange County Convention Center in Orlando, 16 large screens created a stunning display around the perimeter of the main networking area, known as the Experience Zone. The screens, if placed end-to-end, would fill the length of three football fields. Questions displayed on the screens were answered during the three keynote presentations.
Photo: Courtesy SAP
Large-scale installations were positioned as works of art within the gallery space.
Photo: Courtesy of Target
Guests entered through a hall covered with the faces of people whom the Robin Hood Foundation helps.
Photo: Joe Fornabaio for BizBash
Based on feedback from the event’s advisory board, organizers redesigned the SAP Experience Zone, giving it a more open look and also adding brand messaging throughout.
Photo: Courtesy SAP
In the center of Sapphire Now's Innovation Showcase, SAP demonstrated its work with airline and shipping companies on a large digital map. Airplanes and ships appeared to travel around the world based on data attendees selected on four adjacent touch screens.
Photo: Courtesy SAP
As attendees used touch screens to select data from SAP clients such as John Deere and Lufthansa, it was represented on both the digital world map in front of them and also on the screens that wrapped around the Innovation Showcase.
Photo: Courtesy SAP
The main theater on the show floor offered seating for 5,000 people. Attendees could also watch keynote presentations on screens positioned around other areas of the show floor.
Photo: Courtesy SAP
