Fun House Ideas

Cobra Puma Golf added a two-story structure to its booth this year. The enclosed ground floor served as meeting space, while the top floor included a DJ spinning tunes and the entrance to a large slide into a ball pit.

Honda had an over-size "Words With Friends" activation that let guests compete to spell out words from a preselected set inspired by the new Honda vehicles. Words included safety, quality, refinement, and tire.

The chandelier expanded to become a very large ball, then contracted again. The moving fixture was visible from far away and drew guests closer to find out what it was.