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40 Under 40: Christopher Brislin, Providence Warwick CVB

Christopher Brislin, CASE, 39, works in Providence, Rhode Island, as director of sales at the Providence Warwick CVBAs a 2017 40 Under 40 honoree, Brislin discusses his passion for the events industry *Connect with Brislin on Instagram. What I do: I manage the Northeast and Pacific territories and also get to work with all of our sales and services team members on strategies to be successful. Training our junior sales managers so they can grow in their positions and achieve their goals is a rewarding part of my job. I also get to work on the administrative side of our business and assist with long-term planning goals. How I got here: I came into my current role at the CVB after working in a regional sales capacity for Marriott International. Prior to that position, I was in Providence at the CVB in sales. Altogether, I’ve worked about 10 years with Marriott and almost eight years in Providence. My greatest career accomplishment: I’ve done a good job over the years of continuing to educate myself. Going back to school to get my MBA while working full time and traveling for work is something I’m particularly proud of. Completing the CASE designation through PCMA took some time, but that too was a worthwhile process that connected me with so many new people in the meetings industry. Impressive stats: Shortly after arriving back at PWCVB I started working with Northeastern Retail Lumber Association on its annual expo. As a city and CVB, we could never seem to convince them to choose Providence over other Northeast destinations for this large event. I began working with a new meeting planner at NRLA, and we formed a strong bond that resulted in a multiyear booking for the city at 3,200 room nights per year for three years. The total economic impact of these three events for our destination is almost $4 million, and they are considering us for future years as well. A specific improvement I’ve made: As a sales team, we’ve reorganized our travel and trade show activities to focus on what’s working and what’s not. We’re not just going to the same established shows anymore; rather we’re taking chances on new events and opportunities to interact with customers. What I’m working on: I’ve been working with Hasbro on its first-ever HasCon family and fan event for the fall of 2017, which will bring 25,000 people into downtown Providence over the course of the weekend. It’s an exciting new event for our city and a big win for our local economy that a company like Hasbro is keeping its business close to home. What I do outside of work: Having four small children has given new meaning to free time. There isn’t any! I coach my two older kids in ice hockey and baseball. I like to run, play tennis, and do anything on and in the ocean and at the beach. On Sundays I volunteer at my Catholic church as a lector and Eucharistic minister. Five phrases that identify me: Husband; father; coach; believer; athlete