Tonight’s 37th annual Daytime Emmy Awards at the Kodak Theater find the ceremony taking a page from other award shows in an attempt to boost ratings and keep guests engaged. For the first time ever, the auditorium seating is gone in favor tables like those seen at the Golden Globes.
Other changes in the program include full bar service and digital cameras at each table. The National Academy of Television Arts and Sciences hopes this combination might inspire some great unscripted moments, and self-shot footage of the daytime stars will be uploaded to Soapnet.com throughout the evening. Carefully thought out seating assignments promise unlikely interaction from guests like Barbara Walters and Tyra Banks. The ceremony’s cohost, Sherri Shepherd, compared the revamped show to “a wedding” in an interview with the Associated Press earlier this week.
This year marks the third in a row the Daytime Emmys chose the Kodak Theater. The Los Angeles venue has housed the ceremony since it left New York City for the first time in 2006.
Other changes in the program include full bar service and digital cameras at each table. The National Academy of Television Arts and Sciences hopes this combination might inspire some great unscripted moments, and self-shot footage of the daytime stars will be uploaded to Soapnet.com throughout the evening. Carefully thought out seating assignments promise unlikely interaction from guests like Barbara Walters and Tyra Banks. The ceremony’s cohost, Sherri Shepherd, compared the revamped show to “a wedding” in an interview with the Associated Press earlier this week.
This year marks the third in a row the Daytime Emmys chose the Kodak Theater. The Los Angeles venue has housed the ceremony since it left New York City for the first time in 2006.